Accounting Manager leading AR reserves, ASC 326, and ASC 606 accounting for Veradigm’s healthcare IT solutions. Managing Senior Accountants and advising leadership on forecasts, transactions, and controls.
About the role
- Growth Marketing Manager driving targeted subscriber acquisition for The Globe and Mail, Canada’s national media brand. Leading email, CRM, segmentation, personalization, and multi-channel campaign optimization.
Responsibilities
- Develop audience acquisition strategies by identifying and prioritizing high-potential audience segments using behavioral and demographic data
- Partner with analytics, data, and engagement teams to build, refine, and optimize target audience cohorts
- Plan and execute targeted acquisition campaigns across email, onsite personalization, app-based, offsite, and other channels
- Ensure consistent messaging and brand alignment across campaigns
- Own email acquisition and nurture strategy, including segmentation, campaign design, and performance optimization
- Design and execute personalized email campaigns to increase subscriber acquisition and conversion
- Optimize messaging, creative, audience segmentation, timing, and frequency through testing and refinement
- Develop customer journeys supporting onboarding, engagement, nurturing, and conversion objectives
- Manage campaign calendars, quality assurance, timelines, deployment, and execution
- Track campaign performance, conduct A/B testing, analyze results, and provide recommendations to improve acquisition efficiency and conversion rates
- Collaborate with analytics teams on reporting, attribution, forecasting, and performance measurement
Requirements
- Minimum 4 years of relevant experience in growth marketing, lifecycle marketing, CRM marketing, digital marketing, or a related field
- Strong marketing management knowledge and understanding of digital media and subscription or membership marketing
- Demonstrated expertise in email and CRM marketing
- Experience with audience segmentation, personalization, and targeted marketing strategies
- Strong understanding of customer acquisition, conversion, and purchase funnels
- Ability to interpret performance metrics and turn complex data into actionable insights
- Experience managing multi-channel campaigns from strategy through implementation
- Strong analytical and problem-solving skills
- Experience using Amplitude, Tableau, and Microsoft Office applications
- Excellent communication and collaboration skills
- Knowledge and understanding of the Canadian content landscape, particularly news and media
- Undergraduate degree in Business, Marketing, Economics, or a related discipline (preferred)
- Experience in subscription-based, media, publishing, membership, or direct-to-consumer organizations (preferred)
- Experience designing and executing segmentation and personalization strategies that drive conversion and retention
- Experience using A/B testing methodologies
- Experience leading end-to-end, multi-channel marketing campaigns with measurable business impact
- Advanced understanding of customer lifecycle marketing, subscriber acquisition, and retention best practices
Benefits
- Flexible work arrangements
- Training and mentorship opportunities
- Competitive compensation
- Hybrid work environment
- Generous vacation
- Parental leave top-up
- Competitive health and dental benefits
- Defined Benefit pension plan
- Annual wellness subsidy
- On-site chiropractor and registered massage therapist
- Employee and family assistance program
- Free digital subscription to globeandmail.com
- 40% off other Globe products
- Education assistance for external training courses
- Lateral and upward advancement opportunities
- Formal and informal mentorship and peer-to-peer learning programs
- Internal and external training and development opportunities
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Growth Marketing Manager driving data - driven subscriber acquisition for The Globe and Mail, Canada’s national media brand. Leading personalized email, CRM, and multi - channel campaigns.
Revenue Operations Analyst supporting Salesforce reporting, customer success operations, cancellations, and process improvement. Helping SOCi scale AI - powered marketing solutions for multi - location businesses.
Revenue Operations Director optimizing forecasting, pipeline, compensation, and reporting for Elemica’s digital supply chain SaaS platform. Leading cross - functional commercial operations and a team of at least three.
Senior revenue analytics manager optimizing sales, services, and marketing operations for OpenTable, a restaurant reservation technology company. Building financial models, reporting infrastructure, and data - driven strategies.
Revenue Operations Manager optimizing Mimecast’s cybersecurity product contracts, pricing, bundling, and licensing. Improving Salesforce CPQ, ARR reporting, migrations, and cross - functional revenue processes.
Senior Manager, Revenue Operations owning HubSpot, forecasting, deal desk, and GTM analytics. Scaling revenue operations for Orchestry’s Microsoft 365 collaboration SaaS platform.
Revenue Operations Manager improving forecasting, pipeline visibility, and GTM reporting. Supporting scalable sales systems and strategy for Versapay’s automated B2B accounts receivable platform.
Senior Revenue Marketing Manager driving demand generation, ABM, and lifecycle marketing for Trulioo’s digital identity verification platform. Owning pipeline, revenue targets, events, and AI - enabled growth operations.
Revenue enablement program manager scaling sales enablement for Cohere, a security - first enterprise AI company. Building programs, certifications, content, analytics, and AI workflows for global field teams.