LP
Senior Web Analytics and Reporting Specialist
LinkedIn Recruiter Post
SOTI seeks a Senior Web Analytics and Reporting Specialist to implement analytics tools, build dashboards, and analyze data to drive digital marketing performance.
About the role
- Senior Analytics Engineer at Forward Financing designing and optimizing data architecture and models. Collaborating with cross-functional teams to deliver AI-ready data insights.
Responsibilities
- Design, develop, and optimize scalable dimensional data models and marts using dbt
- Build and extend Forward's semantic layer and metrics standards so key business KPIs are defined once, governed clearly, and consumed consistently across dashboards, models, AI agents, and downstream products
- Help deliver the data foundation that powers AI at Forward - contributing the high-quality models, metadata, and governance that make Snowflake Intelligence and other AI/agent use cases trustworthy and production-ready
- Advance Forward's data centralization vision by collaborating across BI, Data Science, Data Engineering, and Product to consolidate sources of truth and eliminate fragmented business logic
- Act as the primary liaison with the Data Science team to translate features into production-ready data variables required for training and validating predictive models
- Collaborate closely with the Data Engineering team to ensure the robust, reliable deployment and orchestration of data variables that feed production machine learning models
- Partner with the Core Technology teams on internal application schema changes and data migrations, ensuring rigorous data accuracy validation and maintaining minimal disruption to downstream analytical models
- Collaborate with the DevOps team to monitor, maintain, and contribute to our independent, high-performance streaming pipelines tailored for real-time analytics use cases
- Elevate team code quality by serving as a technical reviewer for Analytics team pull requests, coaching junior members, and enforcing strict adherence to internal standards for style, maintainability, performance, and modern best practices
- Evaluate, integrate, and operationalize high-value third-party data sources to strategically enrich and expand the overall data ecosystem
- Champion data governance and quality across the data platform - including automated dbt tests, thorough data cataloging, lineage, and compliance with security and regulatory standards - so stakeholders *and* AI systems can both rely on the numbers.
Requirements
- 4+ years of experience in Analytics Engineering, Data Engineering, or Business Intelligence
- 2+ years of hands-on experience developing and maintaining production-level data transformation pipelines using dbt or equivalent scripting experience in Python
- 2+ years of experience with a cloud-based data warehouse such as Snowflake or Redshift
- Advanced proficiency in SQL and dimensional data modeling, with a track record of building models that are durable, well-tested, and easy for downstream consumers to use
- Demonstrated strong ability to quickly translate complex business needs and ambiguous requirements into robust, scalable technical data solutions.
Benefits
- medical
- dental
- vision
- a flexible time-off policy
- paid parental leave
- RRSP match
- wellness reimbursement
- volunteering days
- annual professional development budget
- charitable donation match
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