VP leading AI - driven proprietary software products for Colliers, a Canadian commercial real estate services firm. Managing product teams, strategy, governance, and enterprise AI integration.
About the role
- VP Product leading Later Influence, an AI-powered influencer marketing platform for brands and creators. Driving enterprise product strategy, campaign automation, analytics, and revenue growth.
Responsibilities
- Own the vision and strategy for Later Influence, connecting brands, creators, and commerce through AI, proprietary data, and creator commerce signals
- Improve end-to-end influencer campaign execution, including planning, setup, creator discovery and vetting, workflow and content collaboration, payments, reporting, and insights
- Translate customer, creator economy, social network, commerce, and partnership insights into a business-impacting roadmap
- Partner with the CPO, Engineering, Sales, Marketing, and Partnerships to align product strategy with company objectives
- Define, monitor, and report product metrics affecting campaign delivery, creator earnings, and company revenue
- Serve as product champion for Later Influence's creator network and GMV proposition
- Lead the product lifecycle from ideation and discovery through MVP, scaling, and optimization
- Advance AI capabilities and the AI Programmatic vision with data and engineering teams
- Build and manage product processes using tools such as Linear and Domo or similar
- Prioritize features and investment using outcomes, campaign performance, churn, revenue growth, ROI, and product-market fit
- Ensure enterprise-grade UX, workflow, automation, analytics, campaign messaging, creator review, and payments
- Build, lead, and mentor Product Managers, Product Ops, and Design
- Collaborate with Marketing, Sales, Account Management, Creator Network, peer product, design, and research leaders
- Foster a positive, proactive, ownership-oriented, motivated, aligned, and accountable team culture
- Monitor influencer marketing, creator economy, social media, and commerce trends
- Translate market and competitor insights into product differentiation and speed-to-market advantages
- Represent Later Influence with customers, analysts, partners, and PR
Requirements
- 10+ years of product management experience in B2B SaaS or platform-led businesses
- 5+ years in senior leadership owning full product lines
- Proven track record scaling enterprise SaaS or marketplace-platform products
- Ideally experience in influencer marketing, creator economy, social, or commerce-adjacent AdTech/MarTech
- Experience turning customer and market insights into product strategy and revenue growth
- Familiarity with ARR/ACV growth, churn, LTV/CAC, and conversion funnel metrics
- Experience with analytics and visualization tools
- Strong experience building and scaling product teams and processes in high-growth companies
- Cross-functional leadership experience with engineering, design, marketing, customer success, and sales
- Excellent communication and storytelling skills
- Experience thriving in ambiguity and fast iteration in a scale-up environment
- Demonstrable experience and experimentation with AI across the product management lifecycle, including vibe coding internal tools and customer-facing prototypes
Benefits
- Eligibility for various benefits plans for all permanent team members
- Fully remote work available for select positions
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Senior Vice President building Coastal Community Credit Union’s digital growth and innovation business. Leading digital banking, AI, open banking, payments, marketing, and fintech initiatives to grow member relationships.
Vice President leading GS1 Canada's product portfolio and digital platforms. Building Product Management capability, driving adoption, commercial performance, and long - term growth.
SVP of Marketing driving revenue growth for Payarc’s payment processing technology business. Leading global demand generation, HubSpot revenue operations, brand strategy, and marketing team scale.
BCAA VP leading M&A, strategic ventures, and innovation for British Columbia’s trusted insurance and mobility - services organization. Building its corporate development platform and driving enterprise - wide growth investments.
Vice - président médias de performance chez Glassroom, agence média indépendante transformant les stratégies publicitaires en résultats d’affaires. Diriger la croissance, l’innovation numérique et les équipes média.
VP of Sales driving channel - led revenue for ChargeLab’s EV charger management software. Leading sales, account management, partnerships, and growth across North America.
Teladoc Health Canada technology executive leading virtual - care strategy, digital products, cybersecurity, data, and innovation. Driving secure, scalable platforms and technology operations across Canada.
VP advising clean energy developers, utilities, manufacturers, and sponsors on M&A and debt financing at Crux. Building client relationships, structuring transactions, and expanding advisory franchises across the clean energy capital stack.
Product owner managing annuity and life solutions for a fast - growing insurance company. Overseeing product lifecycle from concept to launch with strategic market insights and cross - functional collaboration.