Senior Product Manager – Growth

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About the role

  • Senior Product Manager owning growth across Zensurance’s digital commercial-insurance funnel. Driving experimentation, analytics, UX improvements, and cross-functional product decisions.

Responsibilities

  • Own the growth strategy, priorities, roadmap, and outcomes for the New Business funnel
  • Build and continuously evolve the experimentation roadmap
  • Analyze performance across channels, segments, and journey stages
  • Take ideas from hypothesis through validation and measurement using experimentation, research, prototyping, and product changes
  • Drive execution and delivery with Engineering from solution design through launch, managing scope, trade-offs, dependencies, and execution risks
  • Measure post-launch outcomes and use learnings to inform priorities
  • Build customer understanding through behavioral analysis, persona development, segmentation, and quantitative and qualitative research
  • Own the New Business customer experience and partner with UX to improve flows, usability, and conversion
  • Stay current on modern B2C UX patterns and trends
  • Own the UX team roadmap
  • Drive strategic conversations and decisions with senior and executive leadership
  • Lead across Product, UX, Engineering, Data, Marketing, and other stakeholders in a matrixed environment
  • Communicate complex problems and insights to executive, business, and technical audiences
  • Work with Engineering to understand system behaviour, technical constraints, dependencies, and feasibility
  • Use AI across discovery, research, analysis, experimentation, decision-making, and delivery
  • Support fellow Product Managers with growth analytics, experimentation, and measurement

Requirements

  • 7+ years of Product Management experience, including 4+ years of direct Growth experience in B2C products
  • Proven track record of driving measurable impact across acquisition, conversion, activation, experimentation, or transactional customer journeys
  • Deep hands-on experience with product analytics and experimentation
  • Strong discovery capability across behavioral analysis, customer segmentation, persona development, and quantitative and qualitative customer research
  • Strong critical thinking and product judgment
  • Strong UX and customer experience judgment
  • Ability to operate independently, influence without authority, and drive decisions across senior leaders and complex cross-functional teams
  • Strong working understanding of product architecture and system behaviour
  • Strong AI proficiency, with hands-on experience applying AI across product workflows beyond basic productivity use
  • Ability to communicate complex product and data narratives clearly and concisely, including presenting recommendations to senior leadership
  • Experience with complex, multi-step transactional, checkout, quote, or application funnels (nice to have)
  • Experience in a high-volume B2C environment such as insurance, fintech, e-commerce, marketplaces, or gaming (nice to have)

Benefits

  • Remote-first setup for added flexibility
  • Home office allowance
  • "Office in a box" with all necessary tech equipment
  • Half days before public holidays
  • Flexible health and dental plans for families, including mental health support
  • Health & personal spending accounts
  • Parental leave top-up
  • Education assistance reimbursement for courses, conferences, books, and memberships
  • Opportunities to learn from industry experts and grow your career
  • Weekly Friday huddles
  • Virtual & in-person team-building events

Job type

Full Time

Experience level

Senior

Salary

CA$104,000 - CA$145,000 per year

Degree requirement

No Education Requirement

Location requirements

RemoteCanada

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