Product Marketing Manager – Informed Design

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About the role

  • Product Marketing Manager responsible for go-to-market strategies and asset creation for Informed Design at Autodesk. Collaborate with cross-functional teams in a fast-evolving environment.

Responsibilities

  • Develop positioning, messaging frameworks, value propositions, and launch plans for assigned product areas.
  • Drive cross-functional coordination for quarterly launches and tiered product updates.
  • Develop and manage webinars, newsletters, in-product communications, onboarding materials, and campaign assets that help customers understand, adopt, and realize the value of Informed Design.
  • Produce a high volume of customer- and internal-facing assets, including communication briefs, demo scripts, presentations, landing pages, blog posts, webinars, video scripts, customer testimonials, training materials, and product stories that translate technical workflows into clear customer value.
  • Collect and synthesize customer feedback, competitive signals, market trends, and usage data to inform messaging, launch priorities, adoption programs, and product direction.
  • Create practical enablement and training materials that help Sales, Customer Success, Adoption, and Partner teams explain Informed Design, identify relevant use cases, and communicate value clearly.
  • Work closely with Product, Engineering, Design, Sales, Customer Success, Adoption, and Marketing teams to ensure alignment across messaging, launch execution, customer training, and field readiness.
  • Contribute to the strategy and planning for Autodesk and industry events, including demo scenarios, booth presence, customer-facing materials, and session content.
  • Collaborate with the product marketing team to improve templates, content libraries, launch processes, and repeatable ways of working as the function scales.

Requirements

  • At least 4 years of relevant experience in product marketing, technical marketing, solutions marketing, or a related B2B SaaS role.
  • Experience with design, engineering, construction, manufacturing, or other technical workflow tools is a plus.
  • Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
  • Experience developing positioning, messaging, launch plans, customer-facing content, and sales enablement tools for technical products or complex workflows.
  • Proven ability to lead product or feature launches, manage complex cross-functional projects, and drive work from planning through execution.
  • Ability to clearly articulate the value of technical products to customers, sales teams, and internal stakeholders.
  • Experience marketing to technical audiences and tailoring messaging to different personas, use cases, and stages of the customer journey.
  • Comfortable collaborating with Product, Sales, Customer Success, Adoption, Marketing, and other stakeholders in complex cross-functional processes.
  • Strong technical curiosity about products, demonstrated by clear positioning, messaging, and customer enablement.
  • Proven quantitative analytical skills to analyze campaign performance, lifecycle metrics, customer feedback, and product usage signals to make data-driven recommendations.
  • Excellent writing, storytelling, and communication skills.
  • Familiarity with AI-based productivity tools and workflows that enable research, content development, and operational efficiency is a plus.
  • Strong sense of ownership, with a demonstrated track record of reliable execution, rapid adaptation, and delivering tangible results.

Benefits

  • An annual bonus
  • Commissions for sales roles
  • Equity grants
  • A comprehensive benefits package

Job type

Full Time

Experience level

Mid levelSenior

Salary

CA$87,364 - CA$128,134 per year

Degree requirement

Bachelor's Degree

Tech skills

Flux

Location requirements

RemoteCanada

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