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About the role

  • Senior Software Developer owning Braze strategy, integrations, and data pipelines for Bally’s iGaming, sportsbook, casino, and CRM engagement systems.

Responsibilities

  • Own Braze as the technical and product SME, driving platform strategy, configuration, and best practices
  • Build and maintain integrations connecting Braze with player accounts, sportsbook, casino, CRM, data platforms, and third-party services
  • Design player data models, events, attributes, segments, subscriptions, and environments for personalised engagement
  • Lead Braze implementations and migrations, ensuring reliable data, smooth cutovers, and minimal disruption to player communications
  • Build pipelines that keep player profiles, wagering activity, events, and segments accurate and up to date
  • Partner with CRM, Marketing, and Product to translate player engagement requirements into scalable technical solutions
  • Monitor platform usage, campaign performance, deliverability, and data consumption to identify opportunities and improve effectiveness
  • Evaluate and support adjacent platforms such as Salesforce Marketing Cloud and CDPs
  • Ensure solutions meet security, privacy, consent, and responsible gaming requirements
  • Document architecture, integrations, and runbooks while supporting monitoring and incident response for critical marketing systems

Requirements

  • 6+ years of software engineering experience building and integrating production systems
  • 3+ years of hands-on experience with Braze or a comparable customer engagement platform
  • Experience in iGaming, sports betting, casino, or other regulated industries is a strong plus
  • Backend development and integration experience with APIs, webhooks, event-driven architecture, and cloud infrastructure, ideally AWS
  • Experience with data warehouses, streaming platforms, CDPs, and mobile/web SDK integrations
  • Proven ability to lead platform implementations, migrations, and integrations from design through production support
  • Experience partnering with CRM, Marketing, Product, and Engineering teams as a technical owner
  • Excellent understanding of security, privacy, PII, consent, and compliance in high-volume consumer environments
  • Familiarity with AI-driven personalisation and engagement is an asset

Benefits

  • Metaview AI-powered note-taking tool used during interviews
  • Interview notes handled in accordance with applicable U.S. and Canadian privacy laws

Job type

Full Time

Experience level

Senior

Salary

CA$120,000 - CA$150,000 per year

Degree requirement

No Education Requirement

Tech skills

AWSCloud

Location requirements

RemoteCanada

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