Influencer strategy intern supporting creator talent services at Dulcedo, Canada’s multidisciplinary talent management agency. Developing social strategies, researching trends, and helping grow represented talent across Instagram, TikTok, and YouTube.
About the role
- UGC and influencer specialist sourcing creators and producing content for BlueTuskr’s e-commerce growth clients. Managing creator relationships, content pipelines, and performance reporting part-time.
Responsibilities
- Identify and vet UGC creators and micro/nano-influencers who fit each client's brand and audience
- Reach out to and negotiate rates, deliverables, and usage rights with creators
- Manage seeding and gifting programs to build an ongoing pipeline of content
- Source creators manually via social, DM, and email outreach when needed
- Maintain a roster of vetted creators by niche, price point, and performance
- Write clear, creative briefs for creators
- Review submitted content for quality, brand fit, and compliance
- Coordinate content calendars and delivery timelines across multiple client accounts
- Perform light editing and captioning of UGC and influencer content for organic and paid use
- Partner with owned and paid media teams to identify winning UGC angles and incorporate findings into briefs
- Track creator and content performance, including engagement, conversion, and ad performance
- Report results monthly
- Manage or advise on usage rights, whitelisting, and Spark Ads/partnership ad setups
- Stay current on TikTok, Instagram, and Reels trends and bring fresh content ideas to clients
- Build creator rosters and run full content cycles for assigned e-commerce client accounts
- Establish creator-performance tracking and reporting systems
- Collaborate with paid media and creative teams
Requirements
- 1–2+ years of experience in UGC, influencer marketing, or social media content coordination
- Experience sourcing and managing relationships with content creators/influencers
- Comfort negotiating rates and usage rights
- Working knowledge of TikTok, Instagram, and current social/UGC trends
- E-commerce or D2C brand experience, agency or in-house
- Experience with UGC/influencer platforms such as Trend.io, Impact, Billo, Aspire, Grin, Insense, or Upfluence
- Basic content editing/captioning skills using CapCut, Premiere Rush, or similar
- Experience running whitelisting or Spark Ads/partnership ads
- Agency background preferred
- Ability to work between 9 a.m. and 6 p.m. EST
Benefits
- Fully remote
- 20 hours/week to start, with the opportunity to scale up as the role and client roster grow
- Compensation scaling alongside hours as the role grows
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