Influencer Marketing Coordinator executing creator campaigns for Later, an AI - powered influencer marketing company. Managing talent, fulfillment, reporting, and client - focused campaign performance.
About the role
- UGC and influencer specialist sourcing creators and producing content for BlueTuskr’s e-commerce growth clients. Managing creator relationships, content pipelines, and performance reporting part-time.
Responsibilities
- Identify and vet UGC creators and micro/nano-influencers who fit each client's brand and audience
- Reach out to and negotiate rates, deliverables, and usage rights with creators
- Manage seeding and gifting programs to build an ongoing pipeline of content
- Source creators manually via social, DM, and email outreach when needed
- Maintain a roster of vetted creators by niche, price point, and performance
- Write clear, creative briefs for creators
- Review submitted content for quality, brand fit, and compliance
- Coordinate content calendars and delivery timelines across multiple client accounts
- Perform light editing and captioning of UGC and influencer content for organic and paid use
- Partner with owned and paid media teams to identify winning UGC angles and incorporate findings into briefs
- Track creator and content performance, including engagement, conversion, and ad performance
- Report results monthly
- Manage or advise on usage rights, whitelisting, and Spark Ads/partnership ad setups
- Stay current on TikTok, Instagram, and Reels trends and bring fresh content ideas to clients
- Build creator rosters and run full content cycles for assigned e-commerce client accounts
- Establish creator-performance tracking and reporting systems
- Collaborate with paid media and creative teams
Requirements
- 1–2+ years of experience in UGC, influencer marketing, or social media content coordination
- Experience sourcing and managing relationships with content creators/influencers
- Comfort negotiating rates and usage rights
- Working knowledge of TikTok, Instagram, and current social/UGC trends
- E-commerce or D2C brand experience, agency or in-house
- Experience with UGC/influencer platforms such as Trend.io, Impact, Billo, Aspire, Grin, Insense, or Upfluence
- Basic content editing/captioning skills using CapCut, Premiere Rush, or similar
- Experience running whitelisting or Spark Ads/partnership ads
- Agency background preferred
- Ability to work between 9 a.m. and 6 p.m. EST
Benefits
- Fully remote
- 20 hours/week to start, with the opportunity to scale up as the role and client roster grow
- Compensation scaling alongside hours as the role grows
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