Senior Forecasting & Planning Analyst owning Enterprise demand forecasts and strategic planning. Branch creates affordable, adaptable office products for modern workspaces.
Responsibilities
Serve as the primary forecasting and planning owner for the Enterprise channel, partnering with Sales and Account Management to translate pipeline and account-level signals into demand forecasts
Own forecasting methodology and assumptions feeding the overall revenue forecast across DTC, Enterprise, Amazon, and Wholesale
Build and maintain BigQuery-based data pulls
Automate recurring reporting and forecasting workflows
Apply AI tools to accelerate analysis and reduce manual, spreadsheet-dependent processes
Represent planning in cross-functional forecast reviews with Sales, Finance, and Product
Translate business context into planning assumptions and vice versa
Partner with Product Development on demand forecasting for new product launches
Build forecast logic for products without historical sell-through
Own lifecycle management strategy, including discontinuation timing and overstock/understock risk
Identify and implement improvements to forecasting models, planning cadences, and tools
Contribute ad hoc analysis for assortment, channel investment, and inventory strategy decisions
Support goals for MAPE, in-stock rate, DIO, and average parcel zone
Requirements
5–7 years of experience in demand planning, merchandising planning, or forecasting
Prior experience in a formal planner-type role ideally
Experience with B2B/non-DTC planning is a strong asset
Ability to operate strategically and upstream, building a point of view on forecast assumptions
Strong cross-functional communication skills and comfort presenting forecasts and recommendations to non-planning stakeholders
Advanced proficiency in Power BI, Tableau, or Looker
Comfortable writing and optimizing SQL / BigQuery queries
Track record of automating manual, repetitive planning processes
Hands-on experience applying AI tools such as Claude, ChatGPT, Copilot, or similar
Advanced Excel experience with complex modeling
Python or similar scripting experience is a strong asset
NPI forecasting or product lifecycle management experience is a bonus
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