Digital Advertising Specialist creating and optimizing Google and Facebook campaigns for Cars Commerce, an automotive technology platform.
Supporting advertisers with budgets, performance tracking, reporting, and client objectives.
Responsibilities
Collaborate with the sales team to onboard new clients
Identify, elaborate on and integrate each client’s objectives
Establish online advertising strategies aligned with client objectives
Collaborate with Sales and Accounting to establish client advertising budgets
Create Google Ads campaigns primarily using the company API
Create Facebook Ads
Measure and identify non-performing campaigns
Manage and optimize non-performing campaigns to improve performance and returns
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