Marketing & Growth Manager building JOLT’s U.S. advertising business across media, EV technology and data. Developing demand generation, sales enablement and B2B content from Toronto.
About the role
- Lifecycle Growth Manager optimizing customer lifecycle experiences at Gorgias. Focused on driving onboarding, activation, and revenue expansion through AI and marketing strategies.
Responsibilities
- Own the full customer lifecycle strategy across email, in-app, and other engagement channels
- Design and launch signal-based, triggered campaigns
- Build and own a dedicated retention and churn-prevention strategy
- Partner closely with Product, CS and Education/Enablement teams
- Work hand-in-hand with Marketing Operations to build technical infrastructure
- Bring a strategic, product-marketing mindset to every decision
Requirements
- 5+ years in lifecycle marketing, customer marketing, or CRM/email marketing, with direct ownership of retention or expansion outcomes
- Experience across both self-serve/product-led and sales-assisted customer motions
- Hands-on experience with CRM platform (e.g., Customer.io, Braze, Iterable)
- Strong instincts for making impact clear to teams
- Comfort operating with ambiguity and driving alignment across stakeholders
- A bias toward auditing and improving existing processes
Benefits
- AI tools access (ChatGPT, Claude, Granola & others)
- L&D budget for exploring new tools
- Accommodations during the application or interview process
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