Freelance Growth Strategist expanding a business executive’s digital presence through SEO, AEO, conversion optimisation, and audience growth. Testing initiatives and reporting measurable performance insights.
Responsibilities
Develop and execute growth strategies across digital channels
Identify opportunities to improve online visibility, audience growth, and conversion performance
Optimise website content and user journeys to improve discoverability and engagement
Develop SEO and AI search optimisation (AEO) strategies to strengthen digital presence
Analyse website traffic, audience behaviour, and campaign performance to identify opportunities
Support community growth and engagement across relevant online platforms
Develop and test growth initiatives, including content, campaigns, and audience-building strategies
Support paid marketing initiatives where relevant and recommend optimisation opportunities
Provide insights, reporting, and recommendations directly to senior stakeholders
Requirements
Previous experience in growth marketing, digital marketing, SEO, conversion optimisation, or audience growth
Proven experience developing and executing growth strategies across multiple channels
Strong understanding of SEO, analytics, website optimisation, and digital funnels
Experience using data to identify opportunities and measure performance
Ability to work independently and manage priorities with limited supervision
Strong communication skills with the ability to present recommendations clearly to senior stakeholders
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