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About the role

  • Business Analyst transforming campaign and customer data into growth insights for iA Financial Group. Supporting dashboards, Agile delivery, personalization, and cross-selling initiatives.

Responsibilities

  • Produce and maintain performance analyses related to campaigns, customer journeys, growth initiatives, and Growth Hub capabilities
  • Analyze results to identify trends, opportunities, performance gaps, and factors influencing campaign success
  • Contribute to developing and monitoring business performance indicators, dashboards, and tracking mechanisms
  • Prepare analyses, summaries, and presentation materials for governance committees and business stakeholders
  • Document and structure business needs, processes, business rules, decision flows, success criteria, functional requirements, and user stories
  • Support the Performance Product Owner in backlog management, prioritization, and monitoring dependencies, risks, issues, and deliverables
  • Participate in PI Planning, sprint reviews, and other Agile ceremonies
  • Contribute to solution validation and post-implementation performance assessments
  • Foster collaboration among business, analytics, and technology teams
  • Contribute to continuous improvement of growth, personalization, cross-selling, automation, and performance practices

Requirements

  • Experience or strong knowledge in marketing, campaigns, marketing analytics, growth, customer experience, or cross-selling
  • Understanding of complex business challenges and the full campaign lifecycle, from target segment selection to performance evaluation
  • Strong analytical skills and ability to transform data and performance metrics into business recommendations
  • Advanced proficiency with Excel for data analysis and reporting
  • Experience with data visualization and analytics tools such as Power BI, Tableau, or similar platforms
  • Knowledge of Databricks, Salesforce, Data Cloud, CRM Analytics, Customer 360, or comparable analytical environments is an asset
  • Rigor, adaptability, autonomy, and ability to thrive in fast-paced and complex environments
  • Ability to communicate insights, influence stakeholders, and collaborate with multidisciplinary teams
  • Intermediate English proficiency required
  • French used for most day-to-day verbal interactions

Benefits

  • Learning and professional development opportunities
  • Artificial intelligence tools available to all employees
  • Healthy, safe, equitable, and inclusive workplace
  • Hybrid work environment
  • Inspiring and innovative workspaces

Job type

Full Time

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Tech skills

CloudTableau

Location requirements

HybridQuebec CityCanada

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