Pre-Sales Solutions Consultant at Instacart transforming grocery market strategies using real-time insights and consumer data. Collaborating with brands to enhance category intelligence and drive revenue growth.
Responsibilities
Partner with Sales AEs to develop comprehensive presales strategies for CPG brand prospects, provide strategic input on deal approach and competitive positioning, to achieve quota targets
Lead discovery sessions with key stakeholders from C-level executives to Category Management, Brand Marketing, Insights, Analytics, and Revenue Growth Management teams, analyzing business requirements and building relationships across prospect organizations
Customize product demonstrations based on prospect-specific needs, showcasing how Eversight by Instacart delivers actionable insights on innovation, distribution, consumer behavior, and promotional lift, and develop tailored value propositions that resonate with CPG business priorities
Develop deeper CPG industry expertise specifically around category management, brand strategy, trade promotion optimization, and consumer insights, lead competitive differentiation conversations against traditional syndicated data providers and emerging data platforms, and contribute insights to competitive messaging refinement
Build preliminary business cases based on customer data and industry benchmarks, demonstrating ROI through improved promotional efficiency, faster speed-to-insight, and enhanced category understanding, presenting findings and solution recommendations with clarity
Identify process improvement opportunities and contribute to training materials, best practice documentation, and knowledge management systems specifically focused on CPG use cases and CIP capabilities
Act as Voice of the Customer by synthesizing prospect feedback patterns and contributing consolidated insights to Product team discussions to inform CIP roadmap priorities
Represent Eversight at CPG-focused industry engagements including attending conferences
Requirements
3-5 years of experience with significant exposure to SaaS pre-sales activities
Strong knowledge of the CPG vertical including a deep understanding of Category Management, Brand Performance Analytics, Trade Promotion Management, Consumer Insights, Market Share Analysis, and Revenue Growth Management
Experience with or strong understanding of syndicated data platforms (Nielsen, IRI, Circana) and how CPG brands use data for decision-making
Expertise in solution storytelling—translating technical functionality into persuasive business narratives that resonate with CPG brand priorities like market share growth, promotional impact, and competitive intelligence
Proven presentation and persuasion capabilities with the ability to control an audience, convey complex concepts clearly, and overcome objections particularly around data quality, sample size, and methodology questions common in CPG analytics
Experience in creating or developing business processes and strategies in a dynamic environment
Trusted advisor mindset: Balancing honesty and advocacy — telling customers what they need to hear, not just what they want
Demonstrated ability to lead consultative discovery processes and extract key insights from diverse stakeholders across CPG organizational functions (Insights, Marketing, Sales, Category Management, RGM)
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