Senior Product Manager shaping zero-to-one ad formats for Instacart’s grocery retail media network. Scaling non-endemic advertising and partnering across sales, retailers, CPGs, and technology providers.
Responsibilities
Serve as the primary product partner to sales teams focused on new advertiser types, including payment providers, upper-funnel non-endemic advertisers, and ad tech providers
Scale non-endemic advertising into a significant revenue line
Partner with sales teams focused on savings, in-store, and AI formats
Define 0→1 strategies and own execution while aligning cross-functional teams across Instacart
Define and prioritize incremental bets across the Instacart Ads ecosystem as initiatives mature
Communicate tradeoffs, progress, and results to senior stakeholders, including the GM of Ads
Shape new ad experiences across multiple user-facing surfaces
Partner with CPGs, retailers, customers, the Online Grocery team, and external technology partners
Requirements
Experience in product management for ad formats, with a strong understanding of user-facing ad experiences
Track record of launching user-facing products and managing trade-offs between users and advertisers
Experience managing partners and vendors, including external technology providers
Strong stakeholder management skills across sales, engineering, and cross-functional teams
Experience with performance advertising products
Experience taking new products from 0→1 in ambiguous, fast-moving environments
Background in ad tech, retail media, or a closely related domain
Benefits
Flexible choice of work location: home, office, or coffee shop
Senior Product Manager owning Caseware's financial reporting software strategy and roadmap. Guiding US and Canadian compliance, customer needs, AI direction, and go - to - market success.
Associate Product Manager delivering secure SSO and third - party care - vendor integrations for Manulife. Coordinating product delivery, identity standards, roadmaps, and launch readiness across teams.
Senior Product Manager shaping ad formats and new advertiser products for Instacart’s grocery retail media network. Owning 0→1 bets across user - facing and in - store advertising experiences.
Senior Product Manager owning Mercury Invoicing’s dashboard, builder, and payer experiences. Growing a fintech product for startups and small businesses through customer - led product development.
Product Manager owning fintech features for Just Eat Takeaway.com’s global food delivery platform. Driving roadmap execution, Agile delivery, analytics, and post - launch optimization.
Staff Product Manager building Affirm’s consumer loyalty program for its buy - now - pay - later platform. Launching rewards, tiers, and engagement loops while optimizing program economics and retention.
Senior Product Manager leading fraud, identity, authentication, and KYC/AML product strategy. Helping Wrapbook’s AI production - finance platform prevent risk across the customer lifecycle.
Staff Product Manager shaping GitLab’s AI - powered test intelligence and code coverage products. Improving developer workflows for pipeline diagnosis, test automation, recovery, and software quality decisions.
Senior Product Manager owning data and ML products for #paid’s creator - brand marketplace. Building predictive matching infrastructure, Forge AI foundations, and campaign automation.