Campaign Specialist joining campaigns team to influence animal welfare policies in Canada or the US. Planning and executing effective campaigns for food industry stakeholders with focus on corporate relations.
Responsibilities
Plan and execute sustained-pressure campaigns that effectively influence public opinion and motivate major corporations and industry stakeholders to adopt and implement animal welfare policies
Work with the team leader and other campaign specialists to develop, lead, and execute effective campaign strategies
Research key details of major corporations and industry stakeholders, including corporate structure, history, animal welfare standards, sustainability policies, leadership, social media handles, and affiliates
Research and propose campaign plans and tactics, including implementation and escalation timelines
Work closely and regularly with corporate relations staff to foster coordination between the campaigns and outreach teams
Conduct outreach to key food-industry stakeholders as needed
Maintain accurate, up-to-date, and consistent campaign materials compliant with internal standards
Collaborate with other departments to coordinate the creation and execution of campaign materials
Communicate and coordinate with external representatives to implement advertising tactics through channels outside organization
Attend coalition calls and collaborate with other nonprofit organizations driving food-industry policy change
Represent organization during on-the-ground actions, such as demonstrations and other events
Adhere to all organizational policies and procedures
Perform any other duties assigned
Requirements
Minimum of two years’ professional experience in awareness-raising campaigning, issue advocacy, corporate relations, project management, or a related area
Superior organizational, time-management, and project-management skills
Excellent written and spoken communication skills and strong attention to detail
Working understanding of the U.S. and/or Canadian food industry and key farmed animal welfare issues
Strong interpersonal skills and ability to communicate professionally and persuasively
Comfort with confrontation and public advocacy
Willingness to work on initiatives that publicly target companies, industries, and individuals
Willingness and ability to travel as needed
Ability to maintain confidentiality
Commitment to the mission and values of the organization
Commitment and openness to continued personal and organizational growth in diversity, equity, inclusion, and justice principles
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