Paid Social Manager building and optimizing B2B and ABM campaigns for Marketbridge’s go - to - market agency clients. Translating performance data into client recommendations and growth tests.
Marketing Project Manager building paid - media systems for Sweat Pants Agency, which manages performance marketing for 57 brands. Running capacity planning, creative workflows, creator sourcing, onboarding, reporting, and AI - powered operations.
Head of Paid Media leading Google Ads strategy, optimization, and client accounts for MVR Digital, a performance marketing agency. Guiding full - funnel campaigns across paid social and Connected TV.
Performance Marketing Lead scaling digital and offline acquisition for Total Life, a Medicare behavioral - health telehealth platform. Owning ROAS, CAC, creative testing, attribution, and budget allocation across North America.
Digital Customer Success Campaign Manager scaling onboarding, adoption, and retention journeys for 1Password, a cybersecurity SaaS company. Using customer data, experimentation, email campaigns, Gainsight, Salesforce, and AI to improve customer value.
Salesforce Campaign Manager delivering personalized, cross - channel marketing journeys for TD, a major North American bank. Building and optimizing SFMC campaigns, audiences, templates, and automations.
Paid Search Specialist owning acquisition across Canada, the US, and Australia for Odd Bunch’s sustainable produce subscription service. Managing Google Ads, expanding channels, and optimizing subscriber and B2B lead growth.
Associate Director leading paid social teams for Directive, a B2B marketing agency. Driving LinkedIn and Meta campaigns, client growth, retention, and team development.