Conseiller marketing numérique virtuel formant entrepreneurs et étudiants congolais au SEO, aux réseaux sociaux et au commerce électronique. Cuso International soutient le développement inclusif et l’égalité des genres.
About the role
- Partner Marketing Lead coordinating cross-channel merchant campaigns for Affirm’s transparent pay-over-time platform. Driving acquisition, GMV, revenue, and partner performance across Canada and North America.
Responsibilities
- Support development and coordinate execution of full-funnel co-marketing campaigns across onsite, offsite, and affiliate channels
- Support go-to-market plans, monthly planning, and cross-functional campaign delivery
- Build and nurture day-to-day marketing relationships with merchant partners
- Support marketing strategy and campaign performance for assigned merchant partners
- Execute and optimize Affirm Marketing Solutions programs
- Analyze campaign performance and provide actionable insights and recommendations
- Coordinate with internal cross-functional teams to improve execution and share campaign learnings
- Coordinate inbound RFP requests and develop marketing plans and materials
- Identify campaign targets focused on acquisition, engagement, and loan takeup
- Coordinate media plans, creative briefs, and content development
- Track partner marketing budgets, co-marketing calendars, compliance submissions, and campaign documentation
- Contribute to vertical-specific marketing strategies using industry knowledge and research
Requirements
- 6+ years of experience in Partner, Performance, Affiliate, or Product Marketing
- Experience developing plans and launching marketing programs across multiple media channels with partners
- Experience with CPA, CPC, CPL, and CPM payment models
- Understanding of affiliate tracking models, tools, and platforms
- Analytical and data-oriented approach using performance metrics
- Experience using performance analytics to optimize campaigns
- Commercial mindset and experience growing partner investment and revenue
- Excellent interpersonal and communication skills
- Ability to influence others and coordinate resources and relationships
- Understanding of paid media, cross-media strategy, planning, and measurement
- Experience writing creative briefs, testing creative, and adapting campaigns based on insights
- Experience with online retail, merchandising, and customer acquisition
- Experience with online and in-store retail marketing
- Experience marketing across North America, particularly the US and Canada, preferred
- Experience in home, fitness, consumer electronics, or fashion industries is a plus
Benefits
- 100% subsidized medical coverage, dental and vision for employees and dependents
- Monthly stipends for health, wellness and tech spending
- Flexible time off
- Generous holiday calendars
- Employee stock purchase plan (ESPP) to buy Affirm stock at a discount
- Remote-first flexibility
- In-person onboarding experience
- Inclusive interview process and accommodations for candidates with disabilities
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