Senior Director leading Juniper Square’s editorial content, organic search, and AI transformation. Shaping awareness, executive visibility, and pipeline for its private-markets operations platform.
Responsibilities
Own the editorial strategy and voice across flagship content, research, customer stories and long-form pieces
Own organic search performance and measure the search program against clear targets
Run integrated content-led campaigns with Growth Marketing, Product Marketing and Sales
Translate company strategy and corporate objectives into a content plan with clear priorities, success metrics and resourcing
Manage the content and search team and agencies to quarterly and annual results
Build, structure and develop a team of managers and senior specialists
Hire to plan, plan for succession and coach emerging leaders into larger roles
Align executives and cross-functional leaders on content priorities
Represent the department in strategic forums across Marketing, Sales, Product and the executive team
Lead department-level AI transformation in content and search workflows, measure results, and share learnings across the company
Requirements
10+ years in B2B marketing, including substantial experience leading content, editorial or content marketing functions
Record of hiring, structuring and developing a team that includes managers and senior specialists
Experience owning a budget
Demonstrated editorial excellence, with flagship content, research or thought leadership that built an audience or moved pipeline
Experience owning organic search strategy and results
Experience connecting content to measurable business outcomes
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