Senior marketing specialist shaping customer experience and membership programs for Federated Co-operatives Limited. Driving engagement, loyalty, and growth across Western Canadian co-ops.
Responsibilities
Shape the customer and member experience strategy to strengthen engagement, loyalty, and the Co-op brand
Transform customer insights and business needs into programs, campaigns, and solutions delivering measurable value
Build partnerships across the Co-operative Retailing System to influence decisions, align priorities, and drive implementation
Provide data-driven recommendations and support continuous improvement
Advance customer-first best practices, organizational capability, and innovation in experience design
Serve as subject matter expert in customer experience and membership marketing
Provide recommendations that strengthen member engagement, customer loyalty, and the Co-op value proposition
Report to the Senior Manager, Local Co-op & Membership Marketing
Work with local Co-op leaders, marketing professionals, and business stakeholders
Requirements
6-9 years of progressively responsible experience in marketing, program development, or strategy
Strong retail operations and customer service expertise
Bachelor’s degree in business (a combination of relevant education and experience may be considered)
May be required to complete a criminal record check in accordance with FCL policies
Ability to partner with local Co-ops and collaborate with diverse leaders, marketing professionals, and business stakeholders
Ability to influence, facilitate discussions, and foster alignment among groups with varying priorities and perspectives
Benefits
Competitive salaries
Short-term incentives
Employer-contributed pension plan
Learning opportunities to grow and develop as a Team Member
Reasonable accommodations throughout the recruitment process
Confidential handling of accommodation information
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