Conseiller marketing numérique virtuel formant entrepreneurs et étudiants congolais au SEO, aux réseaux sociaux et au commerce électronique. Cuso International soutient le développement inclusif et l’égalité des genres.
About the role
- Senior bilingual marketing advisor leading email and direct-mail campaigns for Intact Insurance and belairdirect. Driving acquisition, loyalty and retention strategies across Canadian markets.
Responsibilities
- Plan and implement direct marketing campaigns via email and direct mail targeting existing customers and prospects
- Act as an expert and participate in planning meetings with stakeholders
- Propose recommendations related to current or future strategies
- Manage multiple mandates and projects with internal teams, the relationship marketing agency and external suppliers, ensuring objectives, timelines and budgets are respected
- Assess campaign performance and make recommendations
- Occasionally prepare presentations for management
- Ensure compliance with the creative guidelines of the various brands
- Develop and execute national relationship marketing campaigns focused on acquisition, loyalty and retention for Intact Insurance and belairdirect across various markets
- Develop strategies aligned with business goals and provide insights to improve existing initiatives
- Represent the team in committees and meetings with internal and external stakeholders
Requirements
- Bachelor’s degree preferably in Marketing or Communications, or any combination of equivalent education and experience
- 5 to 7 years of experience in email marketing, relationship marketing or another marketing field
- High autonomy, sense of organization and priority management
- Great ability to adapt to changes and resistance to stress
- Excellent teamwork skills
- Good analytical and synthesis skills, attention to detail and result-oriented
- Dynamic and creative spirit
- Mastery of the Microsoft Office suite
- Agency and insurance sector experience considered an asset
- Bilingualism in French and English
- Must be authorized to work in Canada
- Candidates must be eligible to work in Canada from the anticipated start date and throughout employment
- No professional experience in Canada is required
Benefits
- Flexible work arrangements and a hybrid work model
- Possibility to purchase up to 5 extra days off per year
- Multiple benefits offered to support physical and mental wellbeing, including telemedicine and Wellness account
- Share plan and other savings: up to 12% of salary or even more
- Annual bonus target of 10%, with potential payout of up to double the target, subject to personal and company performance
- Employee Share Purchase Plan (ESPP), with Intact matching 50% of net shares
- Defined benefit pension plan with the opportunity to receive guaranteed income for life
- Workplace adjustments and accommodations for people with disabilities
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