Overseeing video product lifecycle at Cogeco, focusing on strategy, execution, and innovation. Leading a cross-functional team to enhance customer engagement in video services.
Responsibilities
Own and articulate the long-term strategic roadmap for Cogeco’s video and content product portfolio.
Develop and champion a comprehensive 360-degree marketing and communication strategy.
Drive the strategy to simplify product delivery processes and harmonize video offerings.
Define and track success metrics for the video product line.
Conduct continuous research on emerging video technologies, features, competitive benchmarking, and customer behavior.
Lead the prioritization and management of the product backlog.
Collaborate closely with Marketing, Sales, Video Operations, and Procurement.
Manage the integration of video products into Cogeco’s broader ecosystem.
Act as the primary interface between technical squads and business stakeholders.
Requirements
Bachelor’s degree in a relevant field.
Minimum 7 years of expertise in product management or a related professional discipline.
Proven experience working within an Agile Squad, with an understanding of backlog refinement and user story creation, an asset.
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