Senior PR Account Executive securing technology media coverage for Marketbridge’s B2B clients. Managing media relations, content, awards, speaking, and strategic communications programs.
About the role
- Media Account Executive driving new business for EnsembleIQ’s Canadian healthcare media and education platforms. Selling integrated campaigns, content, research programs, and sponsorships to health brands.
Responsibilities
- Drive revenue growth by identifying, targeting, and closing net-new accounts
- Focus sales efforts on non-prescription pharma, OTC, consumer health, and wellness brands
- Lead discovery sessions with brand managers, marketing executives, and agency partners
- Identify go-to-market gaps and position tailored multi-platform solutions
- Create integrated programs across magazine and digital media campaigns, custom content, and proprietary research programs
- Manage the end-to-end sales cycle through outbound outreach, consultative client meetings, and data-driven pitch presentations
- Maintain CRM hygiene in Ad Orbit, including pipeline forecasting, lead follow-up, and prospect tracking
- Attend healthcare, OTC, and consumer pharma trade shows to generate leads, build networks, and establish brand presence
- Partner with internal production and campaign execution teams to onboard and launch newly acquired client programs
- Monitor industry trends, regulatory changes, and competitive dynamics in non-prescription, OTC, and consumer health markets
Requirements
- 3+ years of proven success in B2B media sales, event sponsorships, or marketing solutions
- Track record of net-new business generation, cold prospecting, and closing enterprise-level programs
- Expertise in consultative selling
- Ability to navigate multi-stakeholder purchasing decisions and overcome complex sales objections
- Ability to drive rigorous discovery processes
- Experience leveraging AI tools and CRM automation across the sales pipeline
- Experience in healthcare, OTC/non-Rx pharma, or consumer health is preferred
- Familiarity with non-Rx brand dynamics, marketing channels, and commercial decision-makers is a major plus
- Proficiency with CRM systems such as Ad Orbit or similar for pipeline management and forecasting
- Strong analytical acumen for building data-driven sales pitches
- Exceptional written, verbal, and presentation skills
- High organizational discipline and fast-paced follow-through
- French fluency is preferred
- Bachelor’s degree required
- Willingness to travel up to 30% for industry events, client meetings, and trade shows
Benefits
- 100% company-paid dental insurance
- Life/AD&D insurance
- Short-term disability coverage
- Options for extended health coverage
- Tax-free long-term disability coverage
- Group RRSP
- RESP
- Monthly internet stipend
- Holistic well-being program
- Generous Paid Time Off (PTO)
- Employee Assistance Program (EAP)
- Career development pathway
- Continuous feedback
- Specialized skills training
- Strong leadership
- DEIB Council and inclusive workplace culture
- Uncapped commission plan
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