Events and Marketing Coordinator promoting FabStation’s augmented reality manufacturing software through trade shows, social media, and video content. Supporting brand awareness and sales pipeline growth across Canada.
Responsibilities
Manage a yearly calendar of FabStation’s trade show participation
Handle new event requests and book all events in a timely manner
Ensure trade show and event booking runs smoothly and provide leadership weekly updates on upcoming events
Coordinate trade show arrangements, including booth booking, logistics, printing, digital campaigns, and administrative support
Communicate with internal and external partners attending trade shows and provide information promptly
Coordinate and fulfill incoming marketing requests, prioritizing lead generation and sales objectives
Manage and execute social media calendars for LinkedIn and Instagram
Post brand-consistent content across LinkedIn, Instagram, and other relevant platforms
Produce video content for LinkedIn, YouTube Shorts, and other social platforms using AI tools
Work with a videographer to create short-form and long-form videos for trade shows, the website, and promotional campaigns
Coordinate print advertising, brochures, and direct mail
Design graphics for digital tiles, social posts, and digital invitations using Canva and AI tools
Requirements
At least 2 years of relevant experience in event coordination and social media management in a B2B environment
Strong experience organizing and coordinating events, from planning to execution
Knowledge of HubSpot (or other CRMs), Canva, CapCut, Descript, and other video editing tools
Ability to use AI tools such as Claude or Copilot in daily workflows, from running reports to creating new content
Willingness to learn new content creation tools, send surveys, and arrange customer interviews
Ability to create promotional content and develop marketing assets, including videos, flyers, brochures, and invitations
Versatility and initiative, with the ability to manage several priorities at once
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