About the role

  • Staff Product Designer leading experience design across subscription and growth ecosystems at Instacart. Focusing on customer engagement and long-term loyalty through meaningful design.

Responsibilities

  • Own and articulate a compelling long-term design vision for Instacart’s growth journey
  • Lead end-to-end design across subscription and monetization experiences
  • Bring a journey-based, systems mindset to growth moments
  • Shape product narratives and define strategic frameworks
  • Identify growth opportunities across the funnel
  • Champion emotionally resonant, trust-building design
  • Raise the bar for cohesion and quality across the growth surface
  • Contribute to the evolution of Instacart’s design systems with a growth lens

Requirements

  • 10+ years of experience designing consumer-facing digital products across web and mobile
  • Deep expertise in growth-focused design, including subscription journeys and monetization models
  • Proven success leading 0→1 initiatives and evolving mature products
  • Strong visual and interaction design skills
  • Strategic systems thinker who designs for scale
  • Experience aligning cross-functional teams around a shared growth narrative
  • Comfort navigating ambiguity and guiding teams toward clarity
  • Excellent written and verbal communication skills

Benefits

  • Competitive salary
  • Remote work options
  • New hire equity grants
  • Annual refresh grants

Job type

Full Time

Experience level

Lead

Salary

CA$198,000 - CA$209,000 per year

Degree requirement

Bachelor's Degree

Location requirements

RemoteCanada

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