Marketing Specialist

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About the role

  • Marketing Specialist owning field events, email campaigns, content, webinars, and social media for JobGet’s AI-powered hiring platform. Connecting marketing activity to employer pipeline and revenue.

Responsibilities

  • Plan and manage a calendar of trade shows, industry conferences, and owned and partner events
  • Manage event execution, including booth materials, collateral, swag, shipping, registration, vendors, and on-site operations
  • Partner with sales on pre-event outreach and post-event follow-up
  • Track leads, meetings, and pipeline influenced for each event
  • Plan, write, build, and send email campaigns, newsletters, and nurture sequences
  • Segment and personalize audiences by industry, persona, and lifecycle stage
  • Run A/B tests and optimize deliverability, opens, clicks, and conversions
  • Report campaign performance and connect email activity to pipeline and revenue
  • Write and publish blog posts and supporting SEO content
  • Support social media accounts across JobGet brands
  • Maintain marketing collateral, templates, and the marketing asset library
  • Lead webinar programs from planning through follow-up
  • Take on ad hoc campaign experiments and cross-functional projects

Requirements

  • 2–5 years of marketing experience with hands-on ownership across multiple channels
  • Direct field marketing experience planning and executing trade shows, conferences, or field events from start to finish
  • Experience building, launching, and optimizing email campaigns and nurture sequences in a marketing automation platform
  • Experience with HubSpot is a big plus
  • Experience working at a SaaS company, ideally selling to businesses
  • Experience working at a small company or startup and building without a playbook
  • Comfortable managing website content in a CMS and building landing pages
  • Strong writing skills adaptable across email, web, blog, and event materials
  • Data-minded; able to use campaign and event metrics to make decisions
  • Highly organized; able to manage multiple events, campaigns, and deadlines
  • Collaborative with sales, product, and leadership
  • Able and willing to travel for events as needed
  • Comfortable using AI tools
  • Bias for speed, ownership mentality, curiosity, and resourcefulness

Benefits

  • Purpose-driven organization
  • Flexible time off
  • Remote-first work environment
  • Flexible work hours; employees are in multiple time zones
  • Medical and dental plans
  • Parental leave
  • Employee stock options

Job title

Job type

Full Time

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

RemoteCanada

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