Media Buyer running Meta campaigns and GoHighLevel funnels for a Toronto performance agency. Driving booked appointments for roofing and HVAC contractors across the United States and Canada.
Responsibilities
Own a book of client ad accounts end to end and deliver results measured by cost per booked appointment
Launch new clients using GoHighLevel, landing pages, automations, domains, DNS, Meta pixels, tested ad copy, and creative assets
Verify pixels, forms, automations, and CRM lead flow before launch
Read performance daily and weekly using cost per booked appointment, CPM, link CPC, link CTR, and cost per lead
Execute creative refreshes, new creative orders, landing page changes, budget shifts, and delivery fixes
Set up advanced tracking including pixel conditioning and Conversion API
Manage GoHighLevel operations, Zapier CRM syncs, A2P and phone setup, and troubleshooting
Communicate with Customer Success Managers and coordinate with the calling-agent VA team
Deliver Monday and Thursday account reports and participate in weekly account review meetings
Respond quickly and reliably to urgent matters on Slack during working hours
Requirements
1 to 2+ years of hands-on Meta/Facebook Ads experience
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