Product Marketing Manager driving end - to - end go - to - market strategy for Stripe Payments products. Shaping positioning, launches, sales enablement, and adoption across cross - functional teams.
About the role
- Product Marketing Manager shaping positioning, launches, and lifecycle marketing for Rebus’s real-time warehouse analytics SaaS platform. Building customer advocacy and sales enablement programs across the product journey.
Responsibilities
- Own the Rebus product narrative, messaging, positioning, and competitive differentiation
- Partner with Product Management on release planning and marketing readiness
- Develop release messaging, positioning, and go-to-market plans for new features and modules
- Build release assets including email announcements, in-app messaging, blog/landing page content, and release notes
- Maintain a release marketing calendar and track work in Monday.com
- Own competitive battle cards and a competitive matrix
- Monitor competitor positioning, pricing, and product moves; brief Sales and leadership
- Support objection-handling content for the field
- Run customer and market research to validate messaging, pricing, and positioning
- Synthesize win/loss data, customer interviews, and survey feedback into insights for Product and Sales
- Stand up a product analytics system or tool to capture usage data and customer feedback
- Own customer lifecycle marketing, including onboarding, upsell, cross-sell, and engagement campaigns
- Serve as marketing point of contact for Customer Success and Account Management
- Own the Customer Product Spotlight program end-to-end
- Build and grow a customer advocacy pipeline with case studies, references, and testimonials
- Support customer-facing communications tied to product changes
- Create and maintain sales tools such as one-pagers, talk tracks, competitive matrices, and objection-handling guides
- Train Sales and Customer Success on releases, positioning, and competitive talking points
- Connect Product, Sales, Customer Success, and Marketing on product-related communication
- Represent product marketing in product planning and roadmap discussions
Requirements
- 4–7 years of experience in product marketing, ideally at a B2B SaaS company
- Supply chain, logistics, or warehouse software experience is a strong plus
- Demonstrated experience leading product launches from messaging through go-to-market execution
- Experience with product analytics or in-app guidance platforms such as Pendo, UserPilot, or Amplitude, or strong interest in standing one up
- Excellent writing skills and ability to translate technical product capabilities into clear customer-facing value
- Experience building competitive intelligence programs and sales enablement materials
- Experience with customer lifecycle and onboarding communications, with an eye toward upsell and retention
- Ability to manage multiple workstreams independently and track work in project management tools
- Confident communication with Product, Sales, Customer Success, and customers
- Familiarity with HubSpot, Wordpress, Canva, or similar marketing platforms is a plus
- Comfort using AI tools such as Claude is a plus
- Must be located in the United States or Canada
- Rebus cannot assist with relocation, sponsorship, or work permit applications
Benefits
- Supportive work environment
- Work/life balance
- Competitive Salary
- 4-weeks of paid vacation
- 6 paid sick days
- 2 paid personal days per year
- Excellent health and dental benefits, eligible as of your first day
- Group RRSP/401k Matching
- Work from Home
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
VP of GTM Enablement building scalable sales and customer - facing enablement for ABC Fitness, a fitness - management software provider. Establishing AI - enabled programs, CMS/LMS infrastructure, and outcome reporting.
Lead motion and product marketing design for Wealthsimple, a Canadian financial - services innovator. Creating product launches, UI storytelling, animations, videos, and reusable marketing assets.
Head of Growth & Product Marketing shaping customer strategy, positioning, acquisition, and launches for RYSE smart - home hardware. Driving profitable growth across DTC, Amazon, retail, B2B, affiliate, and creator channels.
Senior Product Marketing Manager driving SaaS adoption for Geotab’s connected transportation platform. Shaping product positioning, launches, customer insights, content, and sales enablement across Canada.
Geotab product marketing manager driving SaaS portfolio growth and adoption across Canada. Leading go - to - market strategy, product positioning, launches, sales enablement, and a team of marketing managers.
Cision Director optimizing Salesforce, CPQ, CRM consolidation, and GTM operations. Leading global sales support, automation, data governance, and change management for a communications intelligence company.
Twilio HRBP advising GTM executives across global communications technology teams. Shaping workforce planning, organizational design, talent strategy, and AI - enabled people insights.
Product Marketing Manager shaping go - to - market strategy for Cotality’s catastrophe - risk insurance products. Creating campaigns, messaging, research, and sales enablement for property intelligence solutions.
Go - to - Market Manager executing AI - powered demand campaigns for Phreesia’s healthcare SaaS platform. Driving product launches, personalization, revenue alignment, and pipeline growth across US and Canadian accounts.