ABM Marketing Specialist

Posted 2 hours ago

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About the role

  • ABM marketer driving paid, multichannel expansion campaigns for MaintainX’s industrial work-execution platform. Growing pipeline across enterprise and mid-market customer accounts.

Responsibilities

  • Lead paid ABM programs on LinkedIn and programmatic platforms
  • Build audiences from account lists and intent signals
  • Reallocate budget and creative based on engagement
  • Test new channels as the budget grows
  • Plan and launch coordinated webinar, event, email, and direct-mail campaigns
  • Synchronize campaigns with account activity and Sales priorities
  • Configure campaigns in ABM and marketing tools and maintain data quality
  • Maintain clean account and contact data
  • Write briefs for advertisements and landing pages
  • Maintain a creative refresh calendar
  • Report on campaign results
  • Develop one-to-few and one-to-one account-based approaches
  • Partner with Sales, Customer Success, Events, and Content teams
  • Take autonomous ownership of paid programs, pipeline metrics, and account-based approaches within 6–12 months

Requirements

  • 4+ years of experience in B2B SaaS marketing
  • Hands-on experience with paid digital advertising, ABM, or demand generation
  • Experience managing paid campaigns, ideally on LinkedIn and programmatic platforms
  • Demonstrated end-to-end execution of multichannel campaigns, ideally ABM campaigns
  • Practical knowledge of Outreach or a similar tool and Salesforce
  • Strong project management skills
  • Ability to extract performance data, identify trends, and explain their meaning
  • Initiative and comfort with ambiguity in a fast-growing environment
  • Experience with ABM or sales intelligence tools such as UserGems, ZoomInfo, Clay, Demandbase, or 6sense is an asset
  • Experience with direct mail or other offline ABM tactics is an asset
  • Experience in industrial or operations software is an asset

Benefits

  • Base pay may include an annual bonus and equity, depending on the role
  • Benefits vary by country and may include health coverage, retirement plans, and paid leave
  • Inclusive work environment
  • Autonomy and trust
  • Opportunities for rapid promotion and growth
  • Global reach and resources through Autodesk Operations Solutions

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

$66,000 - $97,000 per year

Degree requirement

No Education Requirement

Location requirements

HybridMontrealCanada

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