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About the role

  • Trade Marketing Representative managing Airdrie-area retailer relationships, product distribution, merchandising, and market-share targets for BAT’s tobacco portfolio.

Responsibilities

  • Manage an assigned geographical territory to deliver volume and market share targets
  • Implement cycle activities for all product categories
  • Build and maintain strong relationships with retailers and staff
  • Use digital tools and assets to train retailers and staff to communicate brands to consumers
  • Respond to retailer and staff questions and concerns
  • Monitor contract compliance
  • Deliver personalized customer and consumer insights to drive performance
  • Maintain adequate inventory levels and attain distribution targets
  • Reduce out-of-stocks and merchandise effectively
  • Ensure competitive pricing across product and brand portfolios
  • Collaborate on provincial and national special projects with Territory Managers
  • Drive performance in a highly regulated market

Requirements

  • Around 3 years’ relevant work experience, such as in a marketing-focused role, in an FMCG or global organization
  • Strong extra-curricular participation record
  • Excellent selling, communication, and negotiation skills
  • Strong business insights, strategic approach, and account management capabilities
  • Energetic, driven and autonomous
  • Facility with digital tools
  • Ability to interpret commercial data, identify business opportunities, and put plans into action
  • Ability to focus on long-term objectives while capitalizing on short-term opportunities
  • Bachelor's Degree in marketing, business, or a related field
  • Valid driver’s license in a Canadian province or territory
  • Current legal right to work in Canada
  • Bilingual in French and English; English required for dealing with customers and suppliers in Canada and worldwide

Benefits

  • Market-leading annual performance bonus (subject to eligibility)
  • Diverse health plans
  • Work-life balance initiatives
  • Transportation support
  • Flexible holiday plan with additional incentives (subject to eligibility)
  • Online learning platforms
  • Personalized growth programs to develop leadership skills
  • Career progression and internal advancement opportunities
  • Support through the Global Returners program
  • Reasonable adjustments or accommodations during recruitment

Job title

Job type

Contract

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

OnsiteAirdrieCanada

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