Staff Product Manager overseeing the creation of the Sports vertical for MetaMask at Consensys. Driving product vision and strategy to enhance user engagement in sports betting.
Responsibilities
Own the Sports product vision & strategy
Define the north star for sports within MetaMask Trade: target users, core use cases, and product thesis (why on-chain, why prediction markets, why MetaMask).
Map the competitive landscape across Web2 sportsbooks and Web3 prediction markets; identify where we should be familiar vs. where we should be different.
Build a clear multi-phase roadmap that gets us from v0 → v1 → scaled product, with explicit tradeoffs and milestones.
Design a sportsbook-native UX for web3
Work with design to create intuitive sports flows:
League and event discovery (NFL, NBA, MLB, global football/soccer, F1, etc.).
Market displays (moneyline, spread, totals, props, parlays) that feel native to bettors.
Bet slip, confirmation, live updates, history, and cash-like UX expectations.
Make sure the experience is welcoming for Web2 sports fans who may be new to wallets, gas, and on-chain concepts, without dumbing down the product for degens.
Drive acquisition, engagement, and retention
Define the funnel for sports:
From existing MetaMask users discovering sports
To net-new sports users being onboarded into MetaMask
Partner with PMM and Growth to design campaigns, promotions, and retention loops (e.g., seasonal events, big tournaments, ongoing incentives—within regulatory and policy guardrails).
Instrument the product with clear metrics (active bettors, handle, repeat usage, retention, unit economics) and run experiments to improve them.
Collaborate deeply with engineering & sports experts
Work with engineering to define:
How markets are created, updated, and settled
Performance and reliability expectations for odds, market states, and settlement flows
Translate discussions with sports consultants, quants, and traders into product requirements (market types, minimum/maximums, parlay logic, edge-case handling).
Ensure the product is designed with compliance, risk, and user protection in mind (in partnership with Legal/Compliance).
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