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About the role

  • AI Business Lead driving go-to-market strategies and early sales for new ventures at Martell Group. Leading customer discovery, validation, and collaboration with product teams.

Responsibilities

  • Lead customer discovery, validation, and early revenue generation
  • Design and execute GTM strategies for new venture launches
  • Own outbound and inbound sales efforts from outreach to close
  • Build and maintain key customer relationships to drive renewals and referrals
  • Collaborate with product and technical leads to ensure product-market fit
  • Develop scalable processes, playbooks, and sales infrastructure for repeatable growth
  • Report and interpret traction data to guide venture decisions

Requirements

  • Proven SaaS operator or founder with early-stage experience
  • Hands-on with sales, customer development, and GTM design
  • Excellent communicator with a bias for clarity and action
  • Strong business instincts, with the ability to turn feedback into opportunity
  • Comfortable in ambiguity and fast-moving environments
  • Data-literate, strategic, and deeply customer-driven
  • Previous founder or early executive in a B2B SaaS startup
  • Background in technical sales or product-led growth
  • Experience leading or mentoring small commercial teams
  • Familiarity with AI-driven tools or workflows

Job type

Full Time

Experience level

Senior

Salary

$110,000 per year

Degree requirement

No Education Requirement

Location requirements

HybridKelownaCanada

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