Digital Marketing Lead driving web, social, email, SEO, and paid campaigns for Earthscape Play’s custom playground design - build business. Owning digital strategy, budget, content, and performance.
About the role
- Senior Advisor entwickelt Digital-Marketing- und Technologiestrategien für PinkStone, eine digitale Beratung für Produkt, Technologie und Marketing. Optimierung von Prozessen, AI-Tools und Kundenwachstum.
Responsibilities
- Develop and implement tailored growth strategies in Digital Marketing and Technology.
- Work directly with clients to achieve strategic objectives and ensure sustainable success.
- Facilitate and lead workshops and growth sessions.
- Communicate complex topics and develop practical solutions.
- Optimize processes through the use of digital tools and AI solutions.
- Use and integrate AI tools such as GPT, as well as no-code tools such as Zapier and Airtable, for automation and process optimization.
- Use Miro, Figma, HubSpot, and ClickUp to enable efficient collaboration and a seamless client experience.
- Prepare detailed reports and recommendations based on data analysis.
- Ensure the efficient, client-focused implementation of all initiatives.
Requirements
- At least 10 years of professional experience in a strategic role within the digital sector, ideally in Marketing or Technology.
- University degree in a relevant field, such as Business, Computer Science, Marketing, or Business Administration.
- In-depth expertise in Digital Marketing (e.g., Performance Marketing and Content Strategy) and/or Technology (e.g., digital transformation, IT architecture, and AI-based solutions).
- Fluent in German and highly proficient in English.
- Extensive experience using HubSpot and other CRM systems.
- Strong understanding of and practical experience with AI tools, no-code solutions, and project management tools such as Miro, ClickUp, JIRA, G Suite, and Figma.
- Solid knowledge of SQL and database structures.
- Programming skills in JavaScript, Python, or PHP.
- Development experience is a strong plus.
- Excellent organizational skills and absolute reliability.
- Proven success in facilitating workshops and communicating complex topics.
- Security clearance and references are required.
Benefits
- Work directly with the CEO and experienced Senior Advisors, benefiting from intensive collaboration and first-class mentoring.
- Diverse learning opportunities in tools, processes, and strategic consulting.
- The opportunity to expand your industry network and build valuable professional relationships.
- Remote work with flexible hours, allowing you to structure your day around your needs.
- An inspiring work environment with ambitious clients and projects that make a real impact.
- Attractive compensation and the opportunity to actively contribute to PinkStone’s continued development.
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