Social Media & Content Coordinator growing Ribbon’s AI hiring platform through LinkedIn, X, and short-form video. Turning hiring data and product insights into demand-driving content.
Responsibilities
Create and publish content across LinkedIn, X, and emerging platforms
Turn Ribbon metrics, hiring data, and HR trends into daily and weekly content
Translate product usage data, GTM metrics, and recruiting insights into educational and discussion-starting posts
Help produce short-form videos for Reels, Shorts, and TikToks
Write concise, opinionated posts about AI, hiring, recruiting trends, and startup life
Track engagement, impressions, and clicks, and iterate based on performance
Monitor trends, memes, and conversations in HRTech, AI, startups, and recruiting
Assist with content calendars, launches, and GTM campaigns
Support community engagement by replying to comments, DMs, and inbound social interest
Document and amplify customer wins, team culture, events, and product launches
Learn how content connects to pipeline, demos, and brand trust
Work directly with Ribbon founders and the GTM team to shape brand and founder presence
Requirements
Currently a student or recent graduate interested in marketing, content, media, or startups
Strong personal social media presence, especially on LinkedIn, X, or TikTok
Understanding of how to grow an audience
Creative eye for visuals, layout, hooks, and storytelling
Strong writing skills with a sharp sense of tone, clarity, and positioning
Ability to turn numbers, metrics, and trends into compelling content
Comfortable using Canva, Notion, Google Docs, and basic video editing tools such as CapCut or Descript
Learns fast, takes feedback well, and enjoys experimenting with new formats
Organized, reliable, and able to manage deadlines independently
Excited by AI, startups, and building a brand from the ground up
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