Local Visibility Optimization Specialist

Posted 3 hours ago

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About the role

  • Local SEO specialist improving search visibility, listings, and rankings for SOCi’s AI-powered marketing platform serving multi-location brands. Delivering audits, reporting, analysis, and customer recommendations.

Responsibilities

  • Execute assigned Local Visibility Optimization professional services work
  • Serve as a customer-facing local SEO specialist supporting local search visibility, listings optimization, keyword performance, and local discoverability
  • Conduct SEO audits and contribute to customer-specific success plans
  • Build and deliver monthly SEO analysis reports explaining performance trends, visibility shifts, and recommended next steps
  • Support keyword tracking and performance analysis, including GeoRank-related insights where applicable
  • Track recommendations, actions, and optimizations throughout the customer lifecycle
  • Conduct competitive analysis of local visibility relative to approved competitors
  • Participate in customer meetings and QBRs to present insights and recommendations
  • Partner with Customer Success Managers and the Manager, Local Visibility Optimization
  • Improve customer deliverables, reporting quality, internal workflows, and execution consistency
  • Communicate recommendations, dependencies, risks, timelines, and outcomes to customers and internal stakeholders
  • Maintain current knowledge of local SEO trends, Google Business Profile, local landing pages, listings performance, search behavior, and emerging local discovery channels
  • Maintain and update templates, reporting frameworks, audit materials, and customer-facing deliverables
  • Support local SEO advisory services at scale and Customer Success enablement
  • Identify data access requirements such as Google Search Console access
  • Reinforce service boundaries and escalate scope-related questions
  • Identify recurring customer trends, reporting needs, product feedback, and visibility-related challenges

Requirements

  • 3+ years of experience in SEO, local SEO, digital marketing, marketing analytics, professional services, customer success, or a related customer-facing advisory role
  • Strong understanding of local SEO, Google Business Profile, listings optimization, local landing pages, keyword strategy, and search visibility best practices
  • Experience analyzing performance data and translating insights into actionable customer recommendations
  • Experience creating customer-facing reports, presentations, audits, or strategic recommendations
  • Experience working directly with customers in an advisory, consulting, professional services, customer success, or digital marketing capacity
  • Strong written and verbal communication skills
  • Ability to manage multiple customer deliverables, reporting timelines, and follow-up actions simultaneously
  • Bachelor’s degree or equivalent experience required

Benefits

  • Health insurance plans, dental, and vision
  • Wellness incentives
  • 401(k) plan with employer match
  • Flexible paid time off
  • Quarterly wellness days
  • Paid holidays
  • Unique employee engagement programs
  • Empowering Career Growth and Success
  • Flexible work environment

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

CA$49,500 - CA$54,000 per year

Degree requirement

Bachelor's Degree

Location requirements

RemoteCanada

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