AI-first copywriter creating email, SMS, landing page, and ad campaigns for Homestead, an eCommerce email marketing agency. Developing strategic concepts and polished, high-performing client assets.
Responsibilities
Leverage AI throughout the creative process to produce stronger work faster
Create email, SMS, landing page, ad copy, and other marketing assets
Build and refine AI prompts, skills, projects, and workflows
Develop campaign and flow concepts, messaging angles, and creative direction aligned with client strategies
Translate customer insights into compelling, conversion-focused marketing opportunities
Transform AI-generated drafts into polished, on-brand marketing assets
Ensure deliverables meet Homestead's and clients' quality standards for messaging, clarity, and accuracy
Balance quality with speed and iterate quickly based on feedback
Partner closely with Account Strategists throughout campaign planning and execution
Collaborate with designers, project managers, copywriters, and account managers
Contribute to brainstorming, creative reviews, and client discussions
Stay current on AI tools and prompting techniques
Share workflows and best practices to evolve Homestead's AI capabilities
Manage multiple clients and deadlines in a fast-paced environment
Requirements
3+ years of copywriting experience in eCommerce, digital marketing, or a related field
Strong portfolio showcasing email, SMS, landing pages, paid ads, and other marketing assets
Experience writing both acquisition and retention marketing copy
Strong editing skills with exceptional attention to detail
Advanced proficiency using AI tools such as ChatGPT, Claude, Gemini, or similar
Ability to write effective prompts, evaluate AI-generated content critically, and refine outputs to meet brand voice, performance, and quality standards
Ability to balance speed with quality while managing multiple priorities
Excellent communication, collaboration, and organizational skills
Strong understanding of customer psychology and direct-response marketing
Experience in eCommerce is required
Bachelor's degree or equivalent experience (nice to have)
Experience with A/B testing and performance-based copy optimization (nice to have)
Familiarity with prompt engineering or building repeatable AI workflows (nice to have)
Experience working within a collaborative agency environment (nice to have)
Ability to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones
Benefits
Fully remote role
Standard business hours aligned to ET, CT, MT, or PT time zones
Equal opportunity employer
Reasonable accommodation for individuals with disabilities
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