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About the role

  • Channel Marketing Specialist owning Canadian channel strategy and integrated campaigns for SanDisk’s flash memory and storage products. Translating global priorities into local programs, optimizing marketing funds, and analyzing performance across retail, e-commerce, digital, and events.

Responsibilities

  • Act as the primary marketing partner for Canada, collaborating with sales, regional marketing, and operations teams
  • Develop market-level strategy and plans aligned to regional and global business objectives
  • Apply advanced understanding of the Canadian market to inform prioritization, planning, and recommendations
  • Lead end-to-end execution of integrated marketing initiatives across retail, e-commerce, digital, campaigns, and events
  • Maximize ROI on marketing development funds against IMP goals
  • Adapt and localize regional/global marketing programs for the Canadian market
  • Manage multiple concurrent initiatives while balancing strategic priorities with operational execution
  • Define KPIs and success metrics for Canadian marketing initiatives
  • Analyze performance data, identify trends, and optimize plans
  • Provide market condition updates, best practices, suggestions, and ideas to leadership

Requirements

  • Bachelor's degree in Marketing, Business Administration, or related field required
  • MBA or advanced degree in Marketing preferred
  • 6–8+ years of experience in channel marketing or a related field, preferably in the technology industry
  • Strong understanding of the Canadian market, including retail, e-tail, and distribution channels
  • Excellent communication and interpersonal skills, with ability to build relationships at all levels
  • Experience supporting product launches or integrated go-to-market initiatives
  • Strong analytical and strategic thinking capabilities
  • Fluency in English and French required
  • Experience working within a global or regional marketing organization
  • Proven track record of developing successful channel marketing programs
  • Ability to travel within Canada and USA as needed for partner meetings and events

Benefits

  • Remote work
  • Inclusive environment where every individual can thrive through a sense of belonging, respect and contribution
  • Accommodation support for applicants with disabilities during the careers website and hiring process

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

RemoteCanada

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