Product Marketing Manager driving end - to - end go - to - market strategy for Stripe Payments products. Shaping positioning, launches, sales enablement, and adoption across cross - functional teams.
About the role
- GTM automation specialist supporting ZayZoon’s employee financial wellness platform. Building workflows, integrations, dashboards, and lifecycle experiments across partner and consumer journeys.
Responsibilities
- Support the build and maintenance of GTM workflows for partner acquisition and end-user engagement
- Integrate tools with the CRM and external data sources to maintain clean, usable B2B2C lifecycle data
- Maintain and troubleshoot onboarding and consumer-adoption pipelines
- Identify and flag data-quality gaps
- Assist with multi-channel programs across email, LinkedIn, in-app, and other channels
- Collaborate with Sales, Partner Success, Revenue Operations, Client Success, and Marketing
- Support delegated initiatives and live experiments aligned with the Revenue Operations roadmap
- Help set up and track messaging and targeting tests for business partners and end consumers
- Build and maintain dashboards for performance, partner health, client performance, and consumer adoption
- Keep documentation current for tools, workflows, and best practices
Requirements
- 1–2 years of experience in Go-to-Market Automation, Revenue Operations, or Growth Operations, ideally in a B2B2C or SaaS environment
- Familiarity with HubSpot, including basic workflows, automation, and reporting
- Understanding of clean, useful data and consumer lifecycle segmentation
- Experience building dashboards and tracking user adoption and experiment results
- Exposure to GTM or lifecycle tools such as HubSpot, Clay, Apollo, or consumer engagement platforms
- Foundational project management experience coordinating tasks, timelines, and stakeholders
- Curiosity about applying AI tools to research, personalization, and enrichment
- Collaborative mindset and comfort working with multiple teams and stakeholders
- Authorization to work in Canada
Benefits
- Permanently remote work
- Flexible “You-do-You” time off program with a maximum of 5 weeks vacation
- Medical, vision, and dental benefits from the first day for full-time employees
- Increased mental health coverage
- Wellness stipend
- Inclusive parental leave top-up
- Earned wage access
- Real-time market data for salaries
- Supportive culture for lifelong learners
- Company-wide bonus program
- Meaningful investment in employee growth
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