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Digital Analytics Specialist/Marketing Tagging Specialist
Posted via LinkedIn Recruiter (not a company profile)
Posted 2 months ago
About the role
- Digital Analytics Specialist needed for banking client in Toronto. 12-month contract, 4 days onsite. Requires JavaScript, analytics tagging, and tag management expertise.
Responsibilities
- The Digital Analytics Specialist/Marketing Tagging Specialist will be responsible for implementing and managing analytics tagging for a banking industry client. This includes working with Google Analytics, Adobe Analytics, and tag management tools such as DTM, Adobe Launch, Tealium, and Ensighten. The role involves configuring Adobe Analytics processing rules, SAINT classifications, report suite configurations, and data feeds.
Requirements
- 2+ years of experience with JavaScript; 2+ years of experience in web analytics implementation; experience with analytics tagging implementation including Google Analytics, marketing tagging, and Adobe Analytics; expertise with tag management tools (DTM, Adobe Launch, Tealium, Ensighten) and their configuration; understanding of Adobe Analytics processing rules, SAINT classifications, report suite configuration, and data feeds; prior banking or FI experience.
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