Creative Strategist shaping conversion - focused video and image ads for Skinnify’s resistance - based fitness clothing. Leading creative testing, editors, designers, and creator partnerships to scale ecommerce growth.
About the role
- Creative Strategist overseeing video production from concept to live testing across platforms for a leading digital marketing firm. Craft compelling stories from footage with data-driven strategies and collaboration.
Responsibilities
- Create performance ads that convert to client revenue growth
- Utilize data, research, and creative insights for effective strategies
- Analyze data in various ad platforms
- Collaborate with teams to produce videos
- Write scripts and copy for various ads
- Give and execute feedback aligning with creative strategy
- Analyze results of creative tests
Requirements
- 5+ years of relevant experience
- Paid social or Direct Response experience
- Excellent written and verbal communication skills
- Analytical mindset
- Strong project management skills
- Strong understanding of social media
- Experience with FB Ads Manager
- Comfortable across Google Suite
Benefits
- Health insurance
- Performance bonus
- Equity
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