Content Marketing Lead owning strategy, creation, and brand voice for Orchestry’s Microsoft 365 SaaS platform. Scaling content programs and AI workflows to drive demand, SEO, sales, and growth.
About the role
- Digital Content Specialist crafting accessible UX content for Fidelity’s Canadian investment platforms. Improving digital journeys through research, analytics, testing, and cross-functional collaboration.
Responsibilities
- Create clear, concise and customer-centered content for Fidelity Investments Canada and Investly platforms
- Craft intuitive user interface content that guides customers through digital journeys, supports task completion and builds confidence
- Apply content design principles, user insights and accessibility standards across web and mobile applications
- Use user research, behavioral insights and analytics to optimize content and improve user understanding
- Produce content that supports task completion and reduces customer friction
- Deliver content meeting accessibility, plain language, legal and compliance standards
- Achieve stakeholder approval and delivery within project timelines
- Adhere to content standards, style guides and UX writing best practices
- Ensure consistency across customer journeys, products and channels
- Identify and address content gaps, duplication and inconsistencies
- Contribute to content guidelines and reusable content patterns
- Participate in product discovery, design reviews and sprint planning
- Provide content recommendations to improve usability and customer experience
- Incorporate stakeholder feedback while advocating for customer needs and best practices
- Use customer feedback, usability testing and performance data to identify improvement opportunities
- Recommend content enhancements based on data and observed user behaviors
- Support A/B testing and content experiments
- Demonstrate improvements in content effectiveness, customer engagement and task completion
- Collaborate with product managers, UX designers, developers and business stakeholders
Requirements
- College degree, preferably with communications, copywriting or related specialization, or equivalent experience
- 1+ years of experience in a UI writing role
- Strong understanding of UX writing, content design and information architecture principles
- Exceptional writing, editing and proofreading skills
- Ability to simplify complex concepts into clear, concise language
- Knowledge of user-centered design methodologies, usability testing and customer journey mapping
- Understanding of digital product development processes and agile ways of working
- Ability to create content for mobile applications, responsive web experiences and digital products
- Experience working within legal, regulatory or compliance requirements for digital content is an asset
- Current work authorization for Canada is required
Benefits
- Discretionary performance bonus / target bonus
- RRSP contribution after 6 months of employment, with no employee matching required
- Flexible working arrangements
- Comprehensive health benefits starting on the first day, with 100% employer-paid premiums
- Up to $5,000 annually for mental health services and therapy
- Parental leave top-up to 100% of salary for 25 weeks
- Up to $650 for home office equipment
- Generous time off policy
- 2 paid days annually to volunteer at a charity of your choice
- Diversity and inclusion programs, including an active network of Employee Resource Groups
- Extensive professional development opportunities
- Access to over 11,000 training and development courses
- Tuition reimbursement
- Monetary rewards for completing a required designation
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