Marketing Coordinator supporting Knix’s CMO and aligning apparel marketing teams. Managing executive calendars, go - to - market planning, campaigns, and cross - functional operations.
About the role
- Customer Marketing Manager driving incremental revenue from existing customers through targeted lifecycle campaigns. DoiT provides cloud intelligence and multicloud technology services.
Responsibilities
- Drive incremental revenue from DoiT's existing customer base by marketing new product releases and services to customers most likely to adopt them
- Report to the VP, Global Marketing
- Partner with Customer Success Managers, Account Managers, Product Marketing, Product, and Data/Analytics teams
- Identify usage signals, adoption patterns, and account characteristics indicating readiness for new products or services
- Translate customer insights into segmented and prioritized target lists
- Build launch and evergreen customer marketing campaigns
- Create toolkits, email sequences, and talk tracks for CSM and AM activation
- Maintain always-on campaigns mapped to onboarding milestones, usage thresholds, and renewal windows
- Execute lifecycle, adoption, and revenue-focused email campaigns
- Develop targeted customer portal messaging, banners, and content
- Lead announcements and engagement in Slack and community channels
- Use other non-paid channels such as in-app messaging, customer newsletters, and webinars
- Support CSMs and AMs with marketing materials, campaigns, and resources
- Gather field feedback and share campaign performance data
- Measure incremental revenue, engagement, conversion, product adoption, and campaign reuse
- Refine targeting and channel mix based on performance data
Requirements
- 2-3 years in B2B marketing, with a strong core in campaign marketing, particularly email
- Experience with owned and alternate customer channels beyond digital advertising, such as customer portals, community platforms like Slack, lifecycle email, and in-app messaging
- Experience in the B2B technology space
- Ability to use customer data and insight to help target and prioritize campaigns
- Comfortable working hands-on to build and execute campaigns
Benefits
- Unlimited Vacation
- Flexible Working Options
- Health Insurance
- Parental Leave
- Employee Stock Option Plan
- Home Office Allowance
- Professional Development Stipend
- Peer Recognition Program
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Stagiaire en communication - marketing pour Zen dans ma tête, organisme sans but lucratif promouvant la santé mentale. Création de campagnes, gestion des réseaux sociaux et rédaction de contenu.
Marketing Communications Manager shaping Xero’s Canadian brand through media, content, and social campaigns. Connecting small businesses and advisors with Xero’s accounting platform.
Partner marketing manager advancing Entrust’s identity - centric security solutions through strategic technology alliances. Creating joint messaging, enablement, and content for GSIs, hyperscalers, and strategic partners.
Marketing Associate Intern supporting GSK Canada's severe asthma and nasal polyps portfolio. Coordinating omnichannel campaigns, analytics, budgets and compliant promotional content.
Senior Analyst governing customer - facing communications for American Express. Managing content audits, compliance alignment, budgets, and strategic marketing projects.
Senior Marketing Specialist coordinating campaigns, content, vendors, and launches for HearCANADA’s Canadian hearing - care clinics. Managing retail marketing projects across digital and traditional channels.
Senior Director leading Arc'teryx's global sports marketing, athlete partnerships, academies, and community programs. Shaping brand growth across climbing, snow, trail, and worldwide outdoor communities.
Enterprise Marketing Manager driving net - new, expansion, and partner pipeline for Docebo’s AI - powered learning platform. Building account - based campaigns for enterprise and government buyers.
ABM Manager leading multichannel government and collections campaigns for TP, a global digital business services provider. Driving pipeline through personalized account targeting, events, and marketing technology.