Senior Customer Marketing Manager driving customer adoption, advocacy, and expansion at Trulioo, a digital identity verification platform. Building signal frameworks, lifecycle campaigns, and AI - enabled marketing workflows.
About the role
- Marketing Manager launching Dot Compliance’s agentic AI products for regulated life sciences. Building go-to-market strategy, positioning, sales enablement, and adoption-driving campaigns.
Responsibilities
- Build and execute 0-to-1 go-to-market strategies for new agentic features and product launches
- Develop positioning, messaging, and narrative for agentic AI products tailored to regulated life sciences buyers
- Partner with product and sales teams to translate technical AI capabilities into customer-facing value propositions
- Collaborate with demand generation on campaigns, content, and programs supporting the agentic unit
- Create sales enablement materials including decks, one-pagers, and battlecards
- Track and report on pipeline and revenue impact of agentic-unit marketing efforts
- Leverage modern AI tools and platforms to streamline marketing workflows, content generation, and strategy development
- Stay current on AI and agentic trends in life sciences to inform strategy
Requirements
- 3+ years in B2B SaaS/tech marketing, ideally with product marketing experience
- Proven track record of executing 0-to-1 product or category launches, taking offerings from concept to market
- Experience marketing technical or AI-driven products to enterprise buyers
- Strong writing and messaging skills, able to make complex technical capabilities clear and compelling
- Familiarity with AI platforms and productivity tools (e.g., ChatGPT, Claude, Jasper, Midjourney, or marketing automation AI features) to accelerate execution
- Comfort working cross-functionally with product, sales, demand gen, and revenue operations
- Proven ability to work flexibly across overlapping time zones, specifically managing meetings and communication with stakeholders in EMEA (CET/GMT) and US East Coast (EST)
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