GEO Strategist designing AI visibility strategies across content, Reddit, YouTube, LinkedIn, earned media, and technical SEO. Driving measurable traffic, conversion, and business growth for digital marketing clients.
Responsibilities
Develop and execute comprehensive, data-driven GEO strategies aligned with client objectives and performance goals
Analyze LLM analytics, audience insights, funnel data, and industry trends to uncover strategic opportunities for GEO growth
Lead collaborative planning sessions with SEO, Creative, and Operational teams to ensure content programs operate as cohesive systems
Conduct recurring GEO audits, identifying growth gaps and recommending improvements
Build scalable frameworks and documentation to standardize strategy execution across accounts
Present strategic findings, performance outcomes, and recommendations to clients and internal stakeholders with clarity and authority
Mentor junior strategists by modeling analytical depth, structured thinking, and professional communication
Maintain alignment between content initiatives and larger digital marketing and business KPIs
Track content KPI achievement, qualified traffic and conversion growth, timely strategic deliverables, client satisfaction, and efficiency gains through improved systems and documentation
Requirements
5+ years in digital or content strategy, editorial planning, SEO, or Reddit
Proven success developing digital marketing programs that achieve measurable business outcomes
Advanced analytical and reporting skills (e.g., Profound (or SEMRushAI, Peec, Athena, etc) Google Analytics, Google Search Console, Ahrefs, HubSpot)
Experience managing content ecosystems and coordinating across teams
Exceptional ability to present and deliver consultative value to clients and stakeholders, focusing on evidence and structured recommendations
Clear written and verbal communication — able to translate complex insights into clear, persuasive narratives
Data Strategist shaping AI and data transformation strategies at Method, a global design and engineering consultancy. Bridging business objectives, data systems, machine learning, and emerging AI capabilities.
Senior Commerce Strategist shaping unified digital commerce ecosystems for Valtech, an experience innovation company. Aligning customer experience, business strategy, and technology for enterprise transformation.
Leadership program strategist connecting prospects with LiveHappy Initiative’s leadership and personal development programs. Managing outreach, client conversations, CRM activity, and follow - up remotely.
Strategist developing election, labour, and advocacy campaigns for Point Blank, a Canadian progressive movement agency. Leading research, communications planning, client strategy, and campaign teams.
ABM Strategist driving account - based marketing, pipeline growth, and sales engagement for Rocket Software. Developing regional campaigns using intent data, AI insights, field programs, and partner strategies.