Product growth manager building CRM, lifecycle, scoring, and GTM systems for KidKare’s childcare software ecosystem. Driving product adoption, pipeline, and revenue through experiments and funnel measurement.
About the role
- Marketing and Growth Manager expanding JOLT’s U.S. advertising business across media, EV technology and data. Building demand generation, sales enablement and B2B content programs.
Responsibilities
- Partner with Media Sales to understand client needs, opportunities and commercial priorities
- Develop sales collateral, presentations, case studies and go-to-market materials
- Support launches and growth initiatives for new data/technology capabilities, partnerships and priority advertiser categories
- Develop targeted marketing initiatives that build awareness, engagement, leads and commercial opportunities
- Identify priority audiences, accounts and categories and develop engagement programs
- Use data to measure performance and optimise marketing approaches
- Develop content and communications that build JOLT’s visibility and credibility with advertisers, agencies and media decision-makers
- Drive LinkedIn, newsletters and other B2B channels to grow relevant audiences, engagement and commercial opportunities
- Turn campaigns, data, insights and industry trends into compelling content and client stories
- Work closely with Marketing, Media Sales and senior commercial leaders to grow JOLT’s advertising presence
Requirements
- Around 4–7 years of experience across marketing, growth marketing, product marketing, digital marketing, B2B marketing, content, sales enablement, media or advertising
- Comfortable with pace, change and ambiguity
- Organised and outcomes-focused; able to learn quickly and work independently
- Strong collaboration skills and ability to take ownership
- Commercial curiosity and interest in understanding business rationale
- Experience in a fast-growing, entrepreneurial or scale-up environment highly valued
- Confident using AI and automation, with willingness to experiment with new tools
- Understanding of the advertising, marketing and media ecosystem
- Experience across media, ad tech, digital advertising, programmatic or DOOH is a strong advantage
- Comfortable with Salesforce, Braze, LinkedIn, Canva, Figma, Photoshop and lead generation/prospecting tools
- Content creation experience, including video production, is a bonus
- Strong eye for design
- Comfortable travelling regularly to the U.S. to collaborate in person with East and West Coast teams
- Degree in business, marketing, communications, advertising, PR or media preferred
Benefits
- Primarily remote work model
- Regular in-person collaboration with the Toronto team
- Opportunities to contribute to projects across Canada and JOLT’s other international markets
- Career acceleration through meaningful ownership and exposure to the U.S. market
- Access, trust and opportunities to build skills across disciplines
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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