OCM Communications Lead driving organizational change and communications for an insurance transformation initiative. Leading stakeholder engagement, readiness, adoption, and executive communications across Canada.
About the role
- Communications Specialist shaping Keycafe's messaging, content, PR and social channels. Translating SmartBox and SaaS/IoT capabilities into stories for business customers.
Responsibilities
- Own and maintain Keycafe's messaging framework, tone of voice and style guide
- Translate technical product capabilities, including SmartBox, cloud platform, API and integrations, into clear benefits for each audience and industry
- Review customer-facing copy across teams for consistency and quality
- Plan and manage the editorial calendar for the blog, website, email newsletter and resource library
- Write and edit blog posts, web pages, product launch copy, one-pagers, sales enablement materials and email campaigns
- Interview customers and produce case studies, testimonials and short video stories with customer success and sales
- Write and distribute press releases for product launches, partnerships, customer wins and company milestones
- Build relationships with trade media in automotive, hospitality, property management and facilities, plus Vancouver and Canadian tech press
- Pitch stories, prepare spokespeople with briefing notes, and track coverage
- Identify and submit to industry awards and speaking opportunities
- Manage Keycafe's company LinkedIn and other social channels: plan, write, publish and engage
- Support employee advocacy so the team shares Keycafe content
- Monitor conversations about Keycafe, competitors and its industries
- Develop a Keycafe podcast and interview customers and industry specialists
- Write product update announcements, release notes summaries and customer newsletters with product and customer success
- Produce co-marketing content with partners and integration partners
- Support internal communications such as all-hands updates and company announcements
- Support trade shows and industry events with booth messaging, collateral and pre- and post-event communications
- Report monthly on communications KPIs including share of voice, coverage, engagement, traffic and content-influenced pipeline
- Manage freelancers or agencies as needed and keep the asset library organized
Requirements
- Bachelor's degree in communications, public relations, journalism, marketing or a related field
- 3 to 5 years of experience in communications, PR or content marketing, with at least 2 years in B2B SaaS, technology or a related B2B environment
- Excellent writing and editing skills in English, with a portfolio showing range: long-form content, press releases, case studies, web copy and social posts
- Proven ability to explain technical products in plain, persuasive language for business buyers
- Experience with media relations: writing releases, pitching journalists and securing coverage
- Experience running a company LinkedIn presence and creating content for social channels
- Strong project management: you can run several projects at once and hit deadlines
- Comfortable working closely with sales, customer success, product and leadership, and interviewing customers
- Comfortable using AI writing and research tools responsibly to work faster while keeping quality high
- Legally entitled to work in Canada and able to work from our Vancouver office 4+ days a week
Benefits
- Extended health and dental coverage
- Paid vacation and personal days
- Professional development budget for courses, conferences or memberships
- Attend Team events
- Opportunity to build and grow within a scaling SaaS/IoT company
- Work with a tangible, innovative product already trusted by businesses worldwide
- Career growth and visibility — your success is highly visible in a company where results matter
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
OCM Communications Lead driving organizational change and communications for an insurance - sector transformation. Leading stakeholder adoption, readiness, executive messaging, and global rollout support remotely across Canada.
Tech Communications Lead shaping Mercury’s AI and fintech innovation narrative. Building executive thought leadership and integrated campaigns across media, podcasts, events, content, and social.
Senior Manager shaping internal and external communications for Manulife’s Canadian Retirement & Wealth business. Connecting employees, media, advisors, and global teams through integrated communications strategies.
Communications Specialist supporting Postmedia, a Canadian news media company, with internal and external communications. Writing content, coordinating media relations, digital channels, online events and financial results communications.
Communications Specialist creating internal, media and digital content for Postmedia, a Canadian news media company. Coordinating campaigns, events, analytics and financial - results communications.
Senior communications advisor shaping Desjardins Group’s strategic communications, digital brand, and social media presence. Leading organization - wide initiatives and advising stakeholders on complex communications projects.
Communications Manager leading bilingual internal communications at CLEAResult, an energy - efficiency company. Managing employee engagement platforms, crisis communications, and Quebec French - language initiatives.
Senior Product Manager owning zero - to - one communications products for Jane’s clinic SaaS platform. Shaping AI strategy, customer outcomes, roadmaps, and commercialization.
Communications Advisor supporting Desjardins caisse communications, events, media, and community relations in Rimouski. Developing communication plans, advising managers, and engaging members and community organizations.