RBC Home Advisor guiding clients through the home buying process with tailored support. Leveraging credit knowledge and technology to enhance client satisfaction and loyalty.
About the role
- Business Development Representative targeting prospects and managing accounts for Mirego in Toronto. Engaging with clients and ensuring successful project delivery in digital services.
Responsibilities
- Qualify prospects by assessing their needs and how Mirego can deliver value, while maintaining a high volume of outbound prospecting activities such as strategic research, email campaigns, phone calls, and use of CRM tools.
- Advance qualified opportunities through the conversion process and collaborate with the team to address needs and propose service offerings.
- Document all interactions in the CRM to ensure effective follow-up.
- Track established KPIs (e.g.: number of calls, lead conversion rates, etc.) and contribute to the continuous improvement of prospecting processes.
- Monitor and analyze the performance of prospecting campaigns and share recommendations to optimize results.
- Represent Mirego at events, conferences and/or webinars to build connections and strengthen brand awareness.
Requirements
- You are based in the Toronto area and can attend local events, represent Mirego on-site, and meet clients/prospects in person as event schedules require.
- You have excellent oral and written communication skills in both French and English.
- You have a minimum of 5 years of experience in business development, prospecting, or sales within the digital services sector.
- You understand digital ecosystems and various web and mobile platforms and have a solid understanding of AI and its evolution.
- You are able to quickly build trusting relationships and identify business opportunities.
- You are results-oriented with a proven ability to meet or exceed prospecting objectives.
- You have experience working with CRM tools (e.g., HubSpot) and are proficient with prospecting platforms such as LinkedIn.
- You are skilled at analyzing market data and adapting messaging for target segments.
- You can manage a high volume of prospecting activities while maintaining consistent quality.
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