Affiliate & Partnerships Manager

Posted last month

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About the role

  • Affiliate and partnerships manager scaling Odd Bunch’s sustainable produce subscription through creators, TikTok Shop, and offline activations. Owning revenue, attribution, economics, and creator growth across Canada and US markets.

Responsibilities

  • Report to the Founder & CEO; manage and work alongside the affiliate team with no direct reports
  • Own affiliate revenue targets, CPA discipline, payback period, and LTV
  • Run the channel using contribution margin and LTV:CAC, analyze cohort retention, and shift spend based on creator performance
  • Lead the affiliate and ambassador program across Canada, the US, and the third market
  • Source creators and manage platforms including Roster, Upfluence, and AWIN
  • Build creator progression, onboarding, mid-tail development, and top-performer relationships
  • Build whitelisting and creator-asset pipelines that feed paid social and measure blended CAC impact
  • Use creators for product seeding, Pantry cross-sell, and subscription acquisition
  • Own sampling, farmers markets, food and wellness festivals, community events, pop-ups, and retail activations
  • Run creator trips and creator-house programming
  • Design and test scalable creator compensation models, rate cards, and negotiations
  • Own the affiliate stack, run holdouts and geo tests, and assess attribution incrementality
  • Coach the affiliate team through reporting and reliability gaps while executing individual responsibilities
  • Deliver data-backed weekly and bi-weekly leadership narratives with insights and recommendations
  • Actively manage creator concentration risk

Requirements

  • 5-7 years in affiliate, influencer, or partnerships marketing, with direct ownership of a revenue number
  • DTC or e-commerce CPG preferred
  • Experience building or rebuilding a program
  • Fluency in CAC, blended CAC, LTV, LTV:CAC, payback period, contribution margin, and retention by cohort
  • New-market launch experience
  • US launch experience and fluency in TikTok Shop strategy strongly preferred
  • Experience running offline activations and creator trips
  • Experience using creators to launch or grow a secondary SKU and support the core product without cannibalisation
  • Experience managing or closely mentoring marketers
  • Strong stakeholder communication and ability to present data-backed recommendations to leadership
  • Fluency with Upfluence, AWIN, Impact, Roster, Triple Whale, or equivalents
  • Comfortable building AI and automation into own workflow
  • Operator's reliability: owning commitments end to end, flagging risk early, and stopping ineffective activities

Benefits

  • Free grocery plan
  • Bi-annual performance bonus tied to company and individual targets
  • Health plan available after 3 months
  • RRSP available at 12 months
  • 20 days Paid Time Off (PTO)
  • Fully remote within Canada, with flexible hours
  • Strong potential for growth within the company

Job type

Full Time

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

RemoteCanada

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