Marketing and Events Coordinator powering Greentank Technologies’ trade shows, conferences, and industry activations. Coordinating logistics, travel, vendors, budgets, marketing assets, and award applications for Greentank Technologies.
About the role
- Field Marketing and Events Manager connecting marketing and sales for Planful’s financial performance management software. Owning field events, executive dinners, tradeshows, logistics, follow-up, and ROI reporting.
Responsibilities
- Liaise with and own the relationship between Marketing and Sales, ensuring alignment on priorities, campaigns, and lead follow-up
- Own and execute logistics for field events, executive dinners, and tradeshows
- Lead event ideation and concept development, including theming and format selection
- Build event briefs, landing pages, and email promotions
- Manage onsite logistics, including venue selection, vendor and catering coordination, AV, shipping, and staffing
- Own post-event communications, lead handoff, and reporting on attendance, pipeline influence, and ROI
- Support event logistics for Planful's annual user conference
- Track and report on field marketing campaign and event success, partnering with marketing operations on KPIs and ROI
- Manage vendor relationships and event budgets
Requirements
- 2-3+ years of experience in B2B SaaS marketing, with preferred experience in field marketing and event management
- Proven experience planning and executing successful field events, dinners, and tradeshows end-to-end
- Strong project management skills
- Excellent organizational and logistical skills, with strong attention to detail
- Strong written and verbal communication skills
- Strong analytical skills, with the ability to track and report on marketing programs and events
- Salesforce and marketing automation platform experience preferred
- Experience working with enterprise software or SaaS companies is a plus
Benefits
- 2 Volunteer days, Birthday PTO, and quarterly company Wellness Days
- 3 months supply of diapers and meal deliveries for the first month of your Maternity/Paternity leave
- Annual Planful Palooza, an in-person, company-wide culture kickoff
- Team-specific offsites
- Home office setup
- Monthly wifi and cell phone reimbursements for all employees, in-office or remote
- Company-wide Mentorship program with Executive sponsorship of CFO
- Manager-specific monthly training programs
- Employee Resource Groups and support for creating new ERGs and communities
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