Expert-level experience in at least one marketing area
Hands-on intermediate or higher experience in at least three marketing areas
Familiarity with all listed marketing areas, with no more than 1–2 areas having zero experience
Marketing areas include Email & Marketing Automation, Content Marketing, SEO, Paid Search, Paid Social (LinkedIn and/or Meta), and HubSpot and/or RevOps
Ability to discuss marketing channels confidently with clients
Ability to interface intelligently with channel specialists
Ability to assign work and evaluate quality
Ability to explain performance and tradeoffs
Highly organized and detail-oriented
Proactive and responsive
Strong written and verbal communicator
Problem-solver with a “figure it out” mentality
Comfortable managing ambiguity
Resilient and determined
Motivated to challenge themselves and continuously learn
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