Senior paid media strategist leading B2B client strategy and senior stakeholder conversations. Driving pipeline through Google, LinkedIn, Meta, and Microsoft Ads.
About the role
- Google Ads Media Buyer scaling eCommerce campaigns for Right Hook Digital, a global performance marketing agency. Managing Google Ads strategy, optimization, testing, reporting, and product feeds for brands.
Responsibilities
- Assist Google Strategists with optimising Google Ads campaigns across Search, Shopping, Performance Max, Display, Demand Gen, and Video for eCommerce clients
- Own day-to-day account health, including budgets, pacing, performance monitoring, and proactive optimisation
- Build and launch campaigns, ad groups, and feed-based shopping structures
- Conduct keyword research, search term analysis, and ongoing keyword management
- Develop and execute A/B tests across ad copy, bidding strategies, and audience segments
- Collaborate with visual creators to brief and align on creative assets
- Prepare insight-led performance reports and contribute to client-facing communications
- Participate in internal strategy sessions and represent accounts
- Stay current with Google Ads updates, betas, and best practices
- Ensure compliance with Google Ads policies and ad approvals
- Scale campaigns based on performance data and ROI goals
- Troubleshoot tracking issues and manage tag implementation
- Build and maintain product data feeds using DataFeedWatch and Google Merchant Center
- Work closely with the Head of Google and other Google Ads strategists
Requirements
- 2–4 years of hands-on Google Ads experience in eCommerce, with at least some agency or multi-client exposure
- Solid working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max
- Comfortable managing accounts with meaningful ad spend
- Strong analytical instincts
- Clear, confident written and verbal communication in English
- Self-sufficient and proactive in a remote environment
- Collaborative by nature
- Experience with feed platforms such as DataFeedWatch is nice to have
- Cross-platform paid media experience such as Meta or TikTok is nice to have
- Familiarity with Google Tag Manager and conversion tracking setup is nice to have
- Google Ads certifications are nice to have
- Prior experience working with US or AU-based eCommerce brands is nice to have
Benefits
- Fully remote and flexible work environment
- Work alongside a high-performing global team
- Collaborate with exciting, fast-growing eCommerce brands
- Culture that supports innovation, learning, and personal growth
- Opportunity for bonuses and long-term engagement
- Mentorship and support as you grow into the role
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